Customization allows users to make selections and set preferences in a system, with the intent of giving users more control over the user experience. Customization allows users to select the content, layout, functionality or design that appeals to them. However, customization tools require work and input from users, so need to be designed in a way that entices and attracts usage, and provides adequate payoff for the work invested by the user.
Here are 7 tips for creating a successful customization experience:
1. Show users that customization is available.
It is not enough to offer customization to users. If users don’t know about the feature or can’t find it, they...
The distinction here is an important one, and goes well beyond the narrow view of qualitative as “open ended” as in an open-ended survey question. Rather, studies that are qualitative in nature generate data about behaviors or attitudes based on observing them directly, whereas in quantitative
Wizards can help users with little knowledge about a domain by simplifying the processes and by guiding the users. However, as we saw before, wizards can quickly become annoying and overly controlling if they have to be used over and over again or if users have a lot of knowledge of the domain and
From the above table, it might seem that move-copy-delete is the superior set of generic commands. In practice, however, it forces you to specify where you're copying or moving to and from. Having 2 arguments per command complicates matters. In contrast, cut-copy-paste employs an intermediate
Sharing Economy 2.0: Technology is Removing the Need for Single Asset Ownership
However even this concept is beginning to change. From our cars, to our internet, to our DIY toolkit that we only use once a year — what it means to be convenient, is changing. “Things” are costly and take up too much space. We don’t utilize the full value of our assets. Private
Is Bitcoin Accelerating Our Global Warming?
Put simply, Bitcoins are born when people mine them online with their computers. They are very expensive to produce. Computers mine Bitcoins by solving complex math equations, and by doing so they suck up a lot of electricity. The amount of electricity used to mine a single Bitcoin is relatively
Is the Blockchain Role in Advertising Too Overrated?
Advertising services based on blockchain core are actively developing, but we are standing at the very beginning of massive transformations. Highly valuing the opportunities that decentralized ledger provides, such big names like IBM, Unilever, Kellogg’s, and Kimberly-Clark ally in a consortium
Applying Discounts and Promotions on Ecommerce Websites
Sephora.com had numerous Beauty Offers consolidated on one page. This approach allowed users to quickly browse discounts; however, all discounts (and accompanying coupon codes) were (linked) images, not text. So, the coupon code could not be selected and copied — users had to memorize it and
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Brand Vocabulary in the Context of UX: Key Terms Defined
With the first, more meaningful definition of Brand in mind, we’ve compiled and defined the concepts that comprise an organization’s brand framework—those concepts that must be defined and understood on a company-wide level in order for an organization to provide a consistent brand experience
UX Mapping Methods Compared: A Cheat Sheet
Low-fidelity maps are unpolished and often created with sticky notes in a flexible, unrefined manner. These maps are best in an early part of the process. Low fidelity means little commitment or creation effort and empowers people to collaborate, revise, and update as needed. Use sticky notes
User Intent Affects Filter Design
Filters are among the top web innovations since, well, the Internet. These controls allow us to quickly find the needle in the haystack on information-rich sites, such as travel sites or ecommerce sites. Brands have built their reputations for their ability to narrow results efficiently. Filters
Creepiness–Convenience Tradeoff
Many people in our research reported being apprehensive at first about technologies due to their perceived creepiness, which caused uneasiness that outweighed the product’s perceived benefits. However, for some of our participants, the uneasiness wore off over time. Eventually, they came to
UX Responsibilities in Scrum Ceremonies
Though product owners should be as informed of user needs and business opportunities as UX, they have many responsibilities that they need to juggle (e.g., implementation realities from the engineering team, strategic goals from business stakeholders, core performance metrics of the team), so there
StudioPress Theme Spotlight: Daily Dish Pro
As we continue to showcase a sample of the amazing StudioPress themes now available to WP Engine customers, we’re shifting our focus to food with this new StudioPress Theme: Daily Dish Pro, which is designed to make your content just as appetizing as the best meal at your favorite four-star
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WP Engine Supports the Domain Connect Project .
If you’ve launched a site on WP Engine recently you may have noticed a new feature that allows you to easily connect to your domain name to your site. This integration is powered by an open source technology called Domain Connect, which enables WP Engine to find your DNS provider and be
WP Engine Supports the Domain Connect Project .
If you’ve launched a site on WP Engine recently you may have noticed a new feature that allows you to easily connect to your domain name to your site. This integration is powered by an open source technology called Domain Connect, which enables WP Engine to find your DNS provider and be
Why Personas Fail
Not everybody knows why they’re useful and how to reference them. It is up to you to educate your stakeholders, illustrate their effectiveness, and solidify their use on projects. Lead by example: don’t let the personas fizzle out, continue to bring them into meetings to set the stage for
Personas vs. Jobs-to-Be-Done
UX practitioners have to balance design considerations among many different kinds of users, who often have competing interests. While all the purchasers of a drill have the same job-to-be-done of putting holes in things, a professional contractor will care about the durability of the tool, while
Case Study: Iterative Design and Prototype Testing of the NN/g Homepage
Early layouts used a grid of squares to present articles, videos, and training events. Users said they liked this grid — but when we added an alternative layout using a list format for articles, people unanimously gravitated towards the list version. (Pay attention to what people do, which is
Blockchain Supercharged with AI: The Next Revolution
Artificially intelligent systems could help bring down this cumbersome process by reducing the computing power needed to confirm these transactions. As the Hashing algorithms used to confirm transactions on a blockchain network often uses a “brute force” approach. An AI system could
Groundbreaking Tips for Managing Big Data
Big data is the type of data that is characterized by informational and technical features. A huge and ever-growing data volume, a variety of data formats and a log of records nature belong to the informational aspects. Traditional solutions are no longer suitable for capturing, storing and
The Open Data Initiative’s Benefits Go Far Beyond Improved Customer Intelligence
This past September, Microsoft, SAP, and Adobe announced they’re taking on that unglamorous challenge with their Open Data Initiative. In what’s widely seen as a challenge to Salesforce’s dominance of the customer relationship management market, the three tech giants are partnering on a
Enterprises and AI Need to Connect Better – Here’s Why
Despite the fact that 80% of executives view AI as a strategic opportunity, only 15% of enterprises worldwide are presently using it. This is largely due to the inconveniences that go behind the implementation process. On the flip side, 31% of enterprises have the adoption of AI on their agendas in
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How to Choose a Startup Investment
On both accounts, you increase the chances that the investment will pay off, according to Joe Gardner, entrepreneur and CEO of venture development firm VentureDevs. “Focus on your strengths. Start out in an industry you’re familiar with, especially if you’re new to investing,” he advises
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
7 Tips for Successful Customization | Maximize Content-to-Chrome Ratio, Not the Amount of Content on Screen
Maximize Content-to-Chrome Ratio, Not the Amount of Content on Screen
Eliminating the search box and replacing it with a magnifying-glass icon has become almost standard on mobile. It doesn’t work as well on the desktop: the space is simply too large and users don’t have the patience to hunt for a small search icon. If you consider using it on the desktop, keep
Homepage Design Changes
Although both versions have 7 tabs, the newer design's tabs reached all the way across the page and the color scheme indicating the selected tab was changed. More important, the actual navigation categories were also changed. The 2002 IA categories were Front Page, Enterprise, E-Business
Image-Focused Design: Is Bigger Better?
Comparing the new Southwest Airlines homepage to its previous design clearly illustrates the advantages and disadvantages of this approach. Like many airlines, before it was redesigned, the Southwest homepage had become cluttered with different promotions and programs. The background image was
