Last week, some of the most progressive marketers and innovative thinkers using WordPress came together at the 2018 WP Engine Summit. Attendees left exhilarated and inspired to push their brands and agencies forward faster. The theme of this year’s Summit was Breakthrough. Insight into the Internet’s most forward-thinking trends like AI, voice technology, AMP, and PWA energized attendees with the knowledge and inspiration to fuel their professional breakthroughs. Additionally, Becky Hammon, Assistant Coach to the San Antonio Spurs, delivered a keynote speech to help ignite personal breakthroughs.
To conclude the Summit, we heard from WP Engine leaders who offered a look into the WP Engine roadmap. This included a look...
Created in 2002, The Stevie Awards honor and generate public recognition of the achievements and positive contributions of organizations and working professionals worldwide. Gold, Silver and Bronze Stevies are awarded during The Annual International Business Awards, an international
Created in 2002, The Stevie Awards honor and generate public recognition of the achievements and positive contributions of organizations and working professionals worldwide. Gold, Silver and Bronze Stevies are awarded during The Annual International Business Awards, an international
Mullenweg referenced his 2017 State of the Word where he told the WordPress community to “learn JavaScript deeply.” He said the second request is much easier: learn blocks deeply. The blocks are now the DNA of WordPress. Once you have learned about blocks, the possibilities with creation will
Optimizing Business Decisions With Blockchain Technology
With the advancement of DAO platforms, the future of business decision making is bright. Organizations in the near future will be able to choose where to place their projects from a variety of options, saving on cost, promoting transparency and driving efficiency. With more DAO innovation
Can the blockchain and IoT solve international freight’s issues?
DS: It’s really about creating a product that is ten times better than what is currently being offered. Our initial strategy is focused on collaborating with larger corporations to run proof -of-concepts with their supply chains so that we gain hands-on insight and also recognition. Our product
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Melissa Hathaway came across our radar recently when President Obama tasked the former Bush administration aide with leading a 60-day review of Bush’s Comprehensive National Cybersecurity Initiative; a largely classified, purported $30 billion, multi phase plan to address cybersecurity issues
Brand Is Experience in the Digital Age
Why is it important to understand the components of brand, and to differentiate brand from its common misinterpretation as simply a logo, a figurehead, or a website, among other things? Only when all three brand components — visuals, tone, and behaviors — are present and true to the core brand
a look back at the 2018 wp engine summit
10 Ways to Use Exit-Intent Popups for Good
MyModernMet.com offered a free download of a creative-resource guide in an exit-intent popup. However, the offer asked users to subscribe to its newsletter and could be perceived as an unscrupulous ploy to get email addresses. It would have been better if visitors could download the content without
Touch Targets on Touchscreens
Lists of links and stacked buttons also often fall victim to touch-target errors because the spacing between the elements is too small. For example, the stacked thin buttons on the mobile homepage of Kate Spade were too close to each other. More space between them would prevent users from tapping
Scrolling and Scrollbars
When pages feature both vertical and horizontal scrolling, users have to move their viewport in two dimensions, which makes it hard to cover the entire space. For people with poor spatial visualization skills, it's especially challenging to plan movements along two axes across an invisible plane
The Anti-Mac User Interface (Don Gentner and Jakob Nielsen)
Physicists and mathematicians often stretch their imaginations by considering what the world would be like if some of their basic assumptions and principles were violated (for example, see [1]). This has led to new concepts such as non-Euclidean geometry, positrons, antimatter, and antigravity. At
What the Erroneous Hawaiian Missile Alert Can Teach Us About Error Prevention
Thankfully, this was in fact a drill: there was no inbound missile headed toward the islands. However, the message had been inadvertently sent live to cell phones across the islands rather than to the test network it had been meant for. Since this incident occurred, there has been extensive news
The Attention Economy
We anticipate that the trends we now observe in designing for attention will continue to evolve. Many companies will choose to create even more attention-grabbing advertisements. Automatically playing videos and unskippable advertisements are almost universally unpopular among users, but designs
Above, we have illustrated where the virtual fold occurs at a resolution of 1366x768. As you can see, it is not obvious that there is content below the fold. Instead, users may believe that their only choices are the two buttons overlaying the image (Individuals & Families, Small Business
How to Display Taxes, Fees, and Shipping Charges on Ecommerce Sites
Some organizations take advantage of the principle of commitment & consistency to force users to make the purchase: they know that, once people have invested time and effort to find a product they like and have decided to buy it, they will have a hard time giving it up when they find about
Which UX Deliverables Are Most Commonly Created and Shared?
This suggests that noninteractive wireframes tend to be artifacts that UX professionals produce for their own benefit, whether as a natural part of their design process, or for use in usability testing, but those same people don’t frequently share them with others. However, interactive prototypes
Augmented Reality: What Does It Mean for UX?
Augmented-reality interfaces are an example of noncommand user interfaces in which tasks are accomplished using contextual information collected by the computer system, and not through commands explicitly provided by the user. To be able to interpret the current context and “augment” the
Parallel Design and Testing by Jakob Nielsen and Jan Maurits Faber
Each version was tested with 10 people who were timed performing the 16 test tasks. To keep performance from being affected by skills learned during earlier tests, rather than version usability, no person was used more than once. The designers were then given only their own test results and were
Internet of Warnings: How Smart Technology Can Threaten Your Business’s Security
The most widespread IoT fear also happens to be the most rampant. If there’s a security loophole in a device that stores your credit card number or other personal information, hackers will try to exploit this vulnerability, often without encountering firewalls or other obstacles. Your safety
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
Why the Free Market is our Last Best Hope for Industrial Cybersecurity
We saw this play out in the business domain a couple of decades back. Initially, attackers broke into business networks primarily for the challenge, or to disrupt or vandalize specific organizations. These semi-simple break-ins resulted in some negative headlines, but for the most part, these
The 4 Sales Tools Every Company Will Use in 2019
Sales teams won’t go away anytime soon, but their tool kits are expanding rapidly. The companies with the best sales results in the future will be the ones that leverage the full power of their technological advantages. These four technologies provide a starting point, but truly tech-centered
a look back at the 2018 wp engine summit
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Melissa Hathaway came across our radar recently when President Obama tasked the former Bush administration aide with leading a 60-day review of Bush’s Comprehensive National Cybersecurity Initiative; a largely classified, purported $30 billion, multi phase plan to address cybersecurity issues
A Look Back at the 2018 WP Engine Summit | Change vs. Stability in Web Usability Guidelines
Change vs. Stability in Web Usability Guidelines
Newer Web usability guidelines are likely to prove even more stable than the findings from the 1990s. So far, we have not revised a single guideline that we've discovered in research since 2000. Each time we study something again, the guidelines are reconfirmed. We continue to discover new
TV Meets the Web
Note how my example of selecting stories for a customized evening news show relies on a fairly passive user interface: click a button as a fixed set of choices are read. In general, I think that the amount of initiative and activity required of the user will be the major defining difference between
The Same Link Twice on the Same Page: Do Duplicates Help or Hurt?
I’m not surprised to hear that page traffic increases when duplicate links to that page are added. Such statistics may sound compelling, but they are often deceiving. Many marketers rely on page views as the prized metric for measuring success. But page views are easy to inflate (for instance
