User experience, especially today, is not a siloed practice. To collect knowledge, generate new ideas, and ideate on design solutions, it’s best to bring people together. This job often falls on UX and occurs in the form of workshops for ideation, prioritization of ideas, affinity diagramming, or creating empathy maps and numerous other design artifacts. All these team activities are usually facilitated by UX professionals.
The facilitator’s responsibility is to make sure that the time spent in activities or exercises is as productive as possible for participants — clients, stakeholders and other team members —and generates the insights needed to move your project forward.
We consulted our own web analytics and found that, for our audience, adoption is even higher than 70%: currently, 80% of sessions on nngroup.com are on browsers that support variable fonts, and we expect this number to increase further soon, when Firefox for Windows will implement its planned
Test results for the initial parallel versions and their iterative design revisions are shown in Table 1. For the four designs, the usability improvement after one iteration ranged from 12 to 29 percent and averaged 18 percent. This was less than expected from our earlier survey, [Ref. 1] where
While our qualitative user testing has repeatedly shown that navigation hidden under a drop-down menu is less discoverable on the desktop, we wanted to measure the size of this effect in a quantitative study and assess the relative impact of hidden navigation on the desktop versus mobile. To do so
Cross-Platform Scaling: The Way Forward for Businesses on Blockchain
Over the past 18 months, we have witnessed a significant shift in the state of the financial markets. Cryptocurrencies, once a niche fascination, have exploded in value. At the start of 2017, digital currencies held collective market cap of less than a $20 billion. They entered 2018 with a
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Blockchain-Based Data Security Taking Over Key Industries
One of the leading innovators in blockchain technology has been ALTR. In June 2018, ALTR made a splash in the healthcare scene with its announcement of multi-million-dollar funding to advance is blockchain cybersecurity initiative. The company’s proprietary Altrchain technology, a blockchain
Brand Is Experience in the Digital Age
Brand is a tool for influencing choice. Brand is not made of visuals or words alone — it’s not a logo or a slogan. Nor is it a figurehead, such as Steve Jobs. Those things are simply ways to communicate the brand. Although a figurehead such as Elon Musk or a logo such as McDonald’s golden
a model for conducting ux workshops and exercises
Beyond Usability: 3 User Experiences Reshaping Their Industries
Pre Uber we were all plagued with standing on the corner, possibly in the rain, belongings in hand while attempting to wave down one of the few free taxis. (The worse the rain, the fewer the taxis — that’s a law of nature.) An abundance of unknowns adding further anxiety: how much is it going
Brand Is Experience in the Digital Age
In their definition of user experience, Don Norman and Jakob Nielsen claim that “the first requirement for an exemplary user experience is to meet the exact needs of the customer, without fuss or bother.” Brands that choose to address an unmet user need at the core of their business are
Beyond Usability: 3 User Experiences Reshaping Their Industries
It used to be that you would buy two or three nice outfits to have in your wardrobe and would rotate them for special events. But in today’s era, with social media like Instagram, Facebook, and Snapchat, all your friends will see what you wear, whether they go to the same event or not. And even
Generic Commands
From the above table, it might seem that move-copy-delete is the superior set of generic commands. In practice, however, it forces you to specify where you're copying or moving to and from. Having 2 arguments per command complicates matters. In contrast, cut-copy-paste employs an intermediate
The Anti-Mac User Interface (Don Gentner and Jakob Nielsen)
Bruce Tognazzini's Starfire film [19] was an attempt to show how a high-end workstation might look in the year 2004. The interface visualized in the film has several similarities to our Anti-Mac design: The system understands objects well enough to integrate them seamlessly (it can construct a 3-D
'About Us' Information on Corporate Websites - User Research Findings
Including detailed information on subcategory pages can give users answers to their questions when they want to learn even more about your company. Examples of appropriate subcategory pages that could live underneath the main About Us category include Mission and Values, Company History, Leadership
a model for conducting ux workshops and exercises
Celebrating Holidays and Special Occasions on Websites
The second reason for a website to feature holiday or event decorations is to increase joy of use. Even simple ornamentations like a Christmas wreath, a Valentine's heart, or a soccer ball can create a small moment of happiness for users as they're reminded of the greater happiness the holiday or
6 Ways Ecommerce Sites Can Compete With Amazon
Amazon.com does not provide a phone number on its website. One user in our research tried locating a phone number for a question that was not answered in the support materials on the site. She searched for about 5 minutes through the help information to no avail. When she eventually found a
A Look at WordCamp Los Angeles 2018 .
Surprisingly, my favorite session of the weekend came from Joe A Simpson Jr who brought a refreshing perspective to why accessibility is important. Imagine a colorblind person watching a football game in which team uniforms were all solid colors. Through a color simulator, we couldn’t tell the
It’s Time to Take Advantage of Amazing Web Week Savings
StudioPress offers world-class WordPress themes that excel in design, security, and performance. The whole range of themes are built on top of the world’s most popular WordPress theme framework, the Genesis Framework. With the purchase of the Pro Plus Package you receive instant and unlimited
Hackathon 2019 Goes Boldly Where No Engineers Have Gone Before
While some of that spark comes from our roots as an eight-year-old startup, it’s also part of a pioneering spirit we actively foster through various activities during the year. Arguably some of the most impactful—and most fun—are our bi-annual hackathons, where teams of developers and
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
Are AI and Big Data the Economic Levelers We’ve Been Looking for?
On the student side, platforms like SchoolWise are leveraging AI and machine learning technologies to match students to suggested schools. “While data analytics and machine learning [have] transformed many industries, [they haven’t] helped students in the college admissions space,” SchoolWise
Three things every IoT manufacturer should do to improve security
Many companies developing IoT products aren’t technology companies, so they don’t necessarily design products with security in mind, or know the best practices to ensure security. Vendors getting into the IoT market must realize that their devices will have vulnerabilities and that connecting
Open Plan Offices Kill Productivity. Here’s What to Do Instead.
Our perceptions don’t always reflect reality. Open plan offices don’t stimulate creative collaborations or enhanced productivity – in fact, it’s quite the opposite. With their extra freedom, remote workers have better performance and morale. Businesses should welcome the idea of ditching
a model for conducting ux workshops and exercises
Do You Have What it Takes to Be a Miserable Entrepreneur?
Steve Jobs named one of his breakthrough computing creations, Lisa, after his daughter. That is not far off from how founders feel about their companies. A Finnish study measuring brain activity found that entrepreneurs had similar feelings that they had for their children — love and
9 Steps to Assess Whether a Startup is Suitable for Investment
Also, keep in mind the presence of earning potential, sustainable competitive advantage and potential market share. Finally, the “what” is focusing on the questions regarding the list of top customers, strategic relationships. Suppliers need to be considered, as well as on the thorough analysis
A Model for Conducting UX Workshops and Exercises | Video Usability
Video Usability
When thinking about introductions to videos, consider the standard use of video content on your site and the cumulative effect of such introductions. If users typically watch one video per session, a standard introduction doesn’t cause as much harm as if a user typically watches several videos in
Website Logo Placement for Maximum Brand Recall
There is no formula that can tell you exactly what your website should look like. But it’s clear from this research that you can’t rely on shortcuts like disregarding standard web conventions to make your site look special. People are attracted to novelty, but we’re also creatures of habit
Horizontal Attention Leans Left
Search-engine use made up 16% of web use that we observed, and was analyzed separately to prevent the skew of data. We found that browsing patterns on search-engine result pages (SERPs) were different from browsing patterns on the general web. On SERPs, almost all fixations (94%) fell on the left
