Beyond Usability: 3 User Experiences Reshaping Their Industries
Beyond Usability 3 User Experiences Reshaping Their Industries
Beyond Usability: 3 User Experiences Reshaping Their Industries
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We live in a world of new services. We are eating via Seamless or Blue Apron, streaming music on Spotify through Alexa, calling cars on Uber and Lyft. We Airbnb our homes; Netflix invades our TVs as we swipe on Tinder.
All these services all have several things in common:
Usefulness : they answer a previously unmet user need.
Usability : their digital UIs are easy to use.
Overall user experience : the quality of these user experiences extends far beyond the traditional “UX” touchpoints of simply a website and mobile app. (Thus, when I say ‘user experience’ in this article, I am referring to the whole experience — not...
Personalization is based on system’s assumptions about the users’ needs based on past behavior. Users rarely have any control over these assumptions. As we move into a world with more and more “smart” devices, we need to make sure that users can override these personalized settings if they
People naturally choose personal information when creating passwords, sometimes so personal—pets’ names, a wedding anniversary and street address—that they become easy to infer and mar the system’s security. But we can encourage people to instead use details that are not easy to guess
When users install Viber (a messaging app) on an Android device, they are greeted with 5 system-initiated permission requests in a row, inducing a serious case of request fatigue. These are to access the user’s contacts, photos, camera, microphone, and location. While the user can guess why Viber
A marketplace solution for IoT development through decentralized smart contract ledger
A smart contract, as shown in the infographic, is a digital contract or a protocol in the form of code that executes a function depending on the terms involved in a contract. The key here is that it enforces an action automatically depending on whether the terms in the contract have been fulfilled
3 Reasons Decentralization is the Future of Currency
That makes decentralized currencies the most democratic form of money ever created. Because it’s not the currency of any country, no government decision can set its price. Decentralized currencies are entirely in the control of the people who use it. The more people who use Bitcoin to make
Crypto Micropayments: An Exciting Future of Blockchain Transactions
The very notion of a vending machine being so intuitive that it’s positively cutting edge is a quirky one. Vending machines have been disappearing from locations – 134,000 of them between 2007 and 2010 to be precise, across the USA. The machines have been slow to adapt to paperless money
The Layer-Cake Pattern of Scanning Content on the Web
People don’t usually read every word on a webpage, in an app, or even in an article or text passage. Instead, they often scan — because their experience with many websites has taught them that scanning can deliver almost the same value (that is, amount of information) with significant less
beyond usability: 3 user experiences reshaping their industries
Brand Is Experience in the Digital Age
Brand is a tool for influencing choice. Brand is not made of visuals or words alone — it’s not a logo or a slogan. Nor is it a figurehead, such as Steve Jobs. Those things are simply ways to communicate the brand. Although a figurehead such as Elon Musk or a logo such as McDonald’s golden
Five User Requirements for Online Ads
This exercise can be applied more broadly to all of the ad types: the greater the number of expectations violated, the greater the likelihood that the ad will be hated. On that same note, the fewer requirements violated, the greater the likelihood the ad will be tolerated. Thus, if UX practitioners
6 Ways Ecommerce Sites Can Compete With Amazon
For these reasons, small brands and retailers with niche product inventories are better positioned than Amazon to create the engaging and branded social content that inspires customers to purchase. Inspirational content that shows your products in use pushes users to your site. When they get there
Store Finders: Why People Still Need Locator Links
Many companies now allow customers to order online and pick up their items for free at a store location. This option is popular among those looking to avoid shipping costs or the time spent finding the right products in the store. If the shopping-cart page or the shipping step at checkout include a
Ecommerce Usability Improvements
However, user expectations for search quality are far beyond what today's websites actually deliver. As with most aspects of web usability, user expectations are set by their aggregated user experience from around the web. (As Jakob's Law states: users spend the majority of their time on other
Mobile's New Power Couple: PWA and AMP
Soon, everyone got on board and organizations began creating mobile versions of their site. However, inefficient and clunky infrastructure left users dependent on their desktop. Finally, the mobile web reached a point of maturation with the creation of Responsive Web Design. Using the same code for
beyond usability: 3 user experiences reshaping their industries
Recapping the State of the Word 2018
This has been the editor experience in WordPress for over a decade now. This status quo isn’t good enough. We shouldn’t have to work around or get used to the finicky nature of the editor, it should just be better. This is why blocks were created. Blocks are predictable, tactile, and can be
WP Engine Launches World's First Global Edge Security For WordPress with Cloudflare
It comes then as no surprise that Gartner forecasts worldwide enterprise security spending to total $96.3 billion in 2018. Organizations are spending more on security as a result of these incidents, increased regulations, shifting buyer mindsets, awareness of emerging threats and higher levels of
Sympathy vs. Empathy in UX
If you’ve been with your team for a while, you may have a good idea of the types of erroneous assumptions it tends to make. Create specific guidelines that can act as a check point against your team’s bad habits, especially when it comes to empathy. For example, if your team is prone to not
Hamburger Menus and Hidden Navigation Hurt UX Metrics
Mobile pages tend to require more scrolling, have less content visible above the fold, and sometimes be slower to load, so people may resort to using a menu instead of looking on the page and exploring whether there is any content that matches their interest. On the desktop, page-load speeds are
Design Critiques: Encourage a Positive Culture to Improve Products
The facilitator gathers a specific, predetermined number of positive and negative comments from each participant. For example, each participant could share two aspects of the design that seems to accurately meet users’ needs, and one aspect that could be improved. This approach specifically
3 Surprising Benefits of the Cloud in IoT
Those looking to include a cloud solution as part of their IoT deployments can count on its security too. As the security of the cloud itself is proven further, it also allows companies to more efficiently and securely interacts with their IoT devices. As you will see in greater detail below, the
How To Secure Your IoT Devices And Why Should You Do It
Since 2015, when the IoT devices started to become more and more popular, the technology has been a controversial subject. Recently, the FBI released a statement through which they warned people in the entire world that these devices can be as dangerous as they are useful. Of course, we had the CIA
Rapid Experiments are Key to Making AI Technology Buy vs Build Decisions
Usually, this is due to the emergence of data science teams or the sheer lack of ability of the data science team to communicate with business functions. Hiring a few data scientists does not necessarily give an enterprise the ability to build and integrate quality AI solutions at scale. The sooner
Meet Meural, Fine Art on My Walls at Home
The Meural has lots of software that you can get online to find pretty much anything you would ever want to look at or display. But,the magic is to see how employees have added to this collection of interesting thoughts, pics, and items. Our coworking space friends have added to the art pieces —
beyond usability: 3 user experiences reshaping their industries
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
Beyond Usability: 3 User Experiences Reshaping Their Industries | Usability Testing of Advanced Homepage Concepts (by Jakob Nielsen)
Usability Testing of Advanced Homepage Concepts (by Jakob Nielsen)
Most users found it difficult to read the "Shopping Forums" text that went vertically from the bottom to the top. Several users didn't see the Sun logo at first. Most users complained about not knowing what would happen if they clicked in areas where multiple lenses were overlapping. Some users had
Why Frames Suck (Most of the Time)
Finally, it seems that the inline frames introduced in HTML 4.0 will be mostly harmless. A frame that is inlined will be subordinate to the main page, and the user can still bookmark the main page and navigate as usual. Since mainstream browsers still do not implement HTML 4.0, we don't know
Anchors OK? Re-Assessing In-Page Links
Using a label is preferable, both for clarity and accessibility, to relying solely on placement or a visual treatment. Screen-reading software, which reads webpage text aloud to users, often adds the word “in-page link” when reading an anchor link, to keep users oriented. But people using a
