Beyond Usability: 3 User Experiences Reshaping Their Industries
Beyond Usability 3 User Experiences Reshaping Their Industries
Beyond Usability: 3 User Experiences Reshaping Their Industries
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We live in a world of new services. We are eating via Seamless or Blue Apron, streaming music on Spotify through Alexa, calling cars on Uber and Lyft. We Airbnb our homes; Netflix invades our TVs as we swipe on Tinder.
All these services all have several things in common:
Usefulness : they answer a previously unmet user need.
Usability : their digital UIs are easy to use.
Overall user experience : the quality of these user experiences extends far beyond the traditional “UX” touchpoints of simply a website and mobile app. (Thus, when I say ‘user experience’ in this article, I am referring to the whole experience — not...
Users will most likely fail if you deviate from expectations on something as basic as the controls to operate a UI. And, even if they don't fail, they'll expend substantial brainpower trying to operate something that shouldn't require a second thought. Users' cognitive resources are better spent
The Makr iPad app uses a series of tips each time the user reaches a new section of the app. Unfortunately, these tips are overly wordy, and present a multi-step workflow before the user has been able to do anything. Rather than learning-by-doing, users must memorize all of the steps before being
User-experience research methods are great at producing data and insights, while ongoing activities help get the right things done. Alongside R&D, ongoing UX activities can make everyone’s efforts more effective and valuable. At every stage in the design process, different UX methods can keep
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
Images of Fitbit next smartwatch reveal heart-rate improvements
Fitbit is on schedule, as its boss James Park keeps reminding us, to launch its next smartwatch by the end of the year. We don’t know what the smartwatch will be called, though Blaze 2 seems likely, but thanks to leaks we know its design and some of the hardware improvements. Images obtained by
What B2B Companies Need to Implement Blockchain Solutions
Enterprises should also be prepared to invest in whatever off-chain tools are needed to support blockchain systems, and they should recognize that different processes may require different systems. Adopting blockchain technology will be a complex undertaking involving multiple stakeholders within
Browser and GUI Chrome
What do we mean when talking about the "chrome" in a user interface design? An attendee asked this question during a recent course on Visual Design for Mobile and Tablet. Whenever someone asks us a basic question, I assume that many more people want the answer as well — and thus, this article on
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Experience Design: Bridging Brand Intention and Brand Interpretation
Designers extended these elements to create user interactions that aligned with Google brand attributes. The dot animations that reflect the “expressions” of listening, thinking, replying, incomprehension, and confirmation not only serve as a way to indicate system status (remember, this is one
Banner Blindness Revisited: Users Dodge Ads on Mobile and Desktop
Because desktop ads typically appear at the top of the page or in the right rail, web users sometimes ignore the content placed there. In our most recent eyetracking study, 26 test participants visited the same webpage as they worked on a task to find the best method for removing a label from a
When to Use Which User-Experience Research Methods
Most of the methods in the chart can move along one or more dimensions, and some do so even in the same study, usually to satisfy multiple goals. For example, field studies can focus on what people say (ethnographic interviews) or what they do (extended observations); desirability studies and card
3 Design Considerations for Effective Mobile-App Permission Requests
Google Maps for iOS: An unexpected system-initiated request to access the media library appears when the user is about to tap Start to navigate to a local hotel. The user is left wondering how Google Maps would use that permission (the answer is: to display the details of the currently playing song
UX Mapping Methods Compared: A Cheat Sheet
All UX mappings have two-fold benefits. First, the process of creating a map forces conversation and an aligned mental model. Second, the shared artifact resulting from the mapping can be used amongst your team, organization, or partners to communicate an understanding of your user or service. This
WP Engine's London Office Recognised as a Great Place to Work
In 2015, WP Engine opened our first global office in London as a physical representation of our desire to expand our team of WordPress specialists and better serve our customers globally. Since then, we’ve worked hard to create a workplace that is collaborative, productive, and fun. Today, we
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WP Engine All Hands Spring 2019: EMEA
Last week, WP Engine employees from our Limerick and London offices came together for the bi-annual All Hands event in Limerick. All Hands is a 2-day event where employees come to engage with, collaborate, and strategize with employees from other offices. This year’s theme was “Boldly
StudioPress Theme Spotlight: Altitude Pro .
What is a child theme? A child theme works in combination with the parent theme. With regards to Genesis, child themes serve as a sort of skin that can change the way a theme looks, while relying on the functionality of its parent theme (in this case, Genesis). Child themes offer users the added
The Most Hated Online Advertising Techniques
Of the 330 open-ended responses, 232 were qualified responses which were coded to indicate the ad attribute that the participant mentioned (e.g., obstructed content, animated ad) and the affect expressed by the comment (e.g., positive, negative). For example, if a participant indicated she
Fight Against “Right-Rail Blindness”
The right-hand side of the page consumes maybe 20% of your available pixels: the most precious resource in computers. It can serve many significant and practical purposes. It’s a place to feature secondary content — to recommend or extend the user journey to other areas of your site. Not
Web Page Footers 101: Design Patterns and When to Use Each
Many ecommerce, entertainment, and other sites which encourage browsing opt for an infinite scroll in order to keep users on the page. Content continually loads so there is no consistent bottom on every page, and thus no footer section. However, the content that would have been in the footer
5 Itchy Reasons Why You’re Blowing Your Advertising Budget
SEO is also great for providing insights into your customer base. Factors like how they search, how they browse, the language they use, the technology the company utilizes, and the region in which they live can all be discovered via effective planning. 4. You’re angling for instant gratification
Three things every IoT manufacturer should do to improve security
Many companies developing IoT products aren’t technology companies, so they don’t necessarily design products with security in mind, or know the best practices to ensure security. Vendors getting into the IoT market must realize that their devices will have vulnerabilities and that connecting
Understanding Today’s IT Hierarchy
An Information Technology (IT) department is charged with the responsibility of developing and managing a company’s technology assets. The Information Technology (IT) department includes so many differentiations that it can be mind-boggling. This blog will help you sort out what you know about IT
CSS conversion of my Radio weblog
The hardest thing about the re-design was integrating the tableless CSS design into Radio Userland. I had to do some jiggery-pokery with the Radio Userland templates and macros, and the CSS implementation is not yet complete. I’ve had to temporarily remove my blogroll and topicroll, along
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Building a Workplace for the Next 100 Years
Growing and maturing a company are two different operations, yet they share a common goal: to stay in business for the long run. As the number of new companies multiplies all over the globe, competition grows fierce. Surviving the digital age in a sea of competitors requires thoughtful preparedness
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Beyond Usability: 3 User Experiences Reshaping Their Industries | WeChat: China’s Integrated Internet User Experience
WeChat: China’s Integrated Internet User Experience
Users also completed two questionnaires at the end of each day: one about their use of basic WeChat features and one about their use of special WeChat features. Basic features were defined as messages and chat with friends, checking Moments (the Facebook-wall equivalent), and reading articles
Top 10 Web Design Mistakes of 2003
Without dates on articles, press releases, and other content, users have no idea whether the information is current or obsolete. It's great to keep content in archives. The Alertbox, for example, gets 80% of its readership for old columns, which readers continue to find useful. But some facts and
Homepage Design Changes
Although both versions have 7 tabs, the newer design's tabs reached all the way across the page and the color scheme indicating the selected tab was changed. More important, the actual navigation categories were also changed. The 2002 IA categories were Front Page, Enterprise, E-Business
