The Layer-Cake Pattern of Scanning Content on the Web

  People don’t usually read every word on a webpage, in an app, or even in an article or text passage. Instead, they often scan — because their experience with many websites has taught them that scanning can deliver almost the same value (that is, amount of information) with significant less time and effort.  (Recall

Brand Is Experience in the Digital Age

The Concept of Brand: A Lesson from Edward “Blackbeard” Teach Edward Teach, the pirate better known as Blackbeard, is one of the most infamous pillagers in history. More relevant to our interests, however, is that he was also a man who understood the importance of creating an enduring impression. In short, he understood the value

The Layer-Cake Pattern of Scanning Content on the Web

  People don’t usually read every word on a webpage, in an app, or even in an article or text passage. Instead, they often scan — because their experience with many websites has taught them that scanning can deliver almost the same value (that is, amount of information) with significant less time and effort.  (Recall

5 Steps to Creating a UX-Design Portfolio

The word “designer” can mean many different things and a designer role comes with many possible skills and responsibilities. UX-design portfolios showcase who their owners are: the areas in which they specialize, their strengths, their processes, and their design styles. In this article, I refer to a ‘designer’ as anyone who designs one or several

5 Steps to Creating a UX-Design Portfolio
Remote Ideation: Synchronous vs. Asynchronous

Remote UX work is becoming increasingly common. As a consequence, for many teams, remote meetings and workshops are becoming the rule. In addition, the pursuit of multidisciplinary design that involves team members from a variety of disciplines makes remote ideation even more likely. Although in-person ideation is preferable when possible, remote ideation can be just

Remote Ideation: Synchronous vs. Asynchronous



BrandingBlockchainDesignE-commerceOthersProductsSecurityStartupsUsability

Branding | Scaling User Interfaces: An Information-Processing Approach