Breaking Web Design Conventions Breaking the User Experience

Breaking Web Design Conventions = Breaking the User Experience
Breaking Web Design Conventions = Breaking the User Experience

If I asked you to picture the homepage for a university website, what would it look like? You might come up with something similar to SUNY Cortland’s homepage: images of students on a lawn, navigation at the top with sections for Academics, Admissions, Prospective Students, Alumni, and so on. There would probably also be sections for News and Events. Indeed, university websites tend to follow a certain set of conventions, many of which haven’t changed much over the years.

If asked to picture a typical university website, you would probably think of something like this homepage, from SUNY Cortland (cortland.edu).

Playing it safe has usability benefits, but some site designers...






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Breaking Web Design Conventions = Breaking the User Experience | Maximize Content-to-Chrome Ratio, Not the Amount of Content on Screen

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