Don8217t Force Users to Register Before They Can Buy
Don’t Force Users to Register Before They Can Buy
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One of the most common complaints we hear in e-commerce usability research is about registration. Shoppers have many reasons to dislike or dread site registration . They may not plan to return to the site again, making a one-time purchase or a gift purchase. They may dislike registration in general, frustrated with remembering usernames and passwords for all the sites they visit. Some shoppers don’t want a site to save personal information and assume that if they register for the site, the information will be saved. Many users associate registration with getting unwanted email, and for good reason, since many sites offer tiny preselected checkboxes to sign up for email...
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A 60-Second Trailer of the 60-Day Report on Cybersecurity
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Usability 101: Introduction to Usability
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Usability 101: Introduction to Usability
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Group Form Elements Effectively Using White Space
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WordPress for Good: Relieving Fatigue .
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iOS Design Rules to Break
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The Modern Shape and Trends of Employee Culture
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Don’t Force Users to Register Before They Can Buy | Scrolling and Scrollbars
Scrolling and Scrollbars
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Mobile First Is NOT Mobile Only
While hiding navigation under an expandable menu can be a necessity on a small mobile device, it is not a practice that is native to the desktop; rather, it is a trend inspired by mobile and reinforced by responsive design, a technology that allows the same content and functionality to be present
Changes in Web Usability Since 1994
In early studies, I found that only 10% of Web users would scroll a navigation page to see any links that were not visible in the initial display. The vast majority of users would make their selection from those links they could see without scrolling. In retrospect, I believe this was due to people
