Startups are starting to launch without a central headquarters, or any designated office building, in an attempt to create “fully remote” businesses. The premise is simple; operate with all your leaders and employees working remotely, sometimes all over the world, to cut costs and broaden your potential employee pool.
To conventional businesses, the notion seems absurd; they rely on in-house collaboration and the reputational allure of a headquarters. So how, exactly, are these fully remote startups succeeding, and is it reasonable to prioritize it over having an established location?
The Benefits of Fully Remote Businesses
Most startups are attracted to the fully remote model because of one or a combination...