How to Recover Abandoned Shopping Carts for WooCommerce Stores
How to Recover Abandoned Shopping Carts for WooCommerce Stores
How to Recover Abandoned Shopping Carts for WooCommerce Stores
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Imagine this: You’ve spent months getting your new eCommerce shop up and running. You set up WooCommerce, installed a bunch of plugins, found a perfect theme, dotted all your i’s and crossed all your t’s on tax compliance, logistics, and customer service. You roll out your beautiful new shop, and your marketing plan is working as expected, sending a flood of traffic to your store. Visitors are even adding items to their carts, too, but then, disaster: two-thirds of those shoppers never actually complete checkout. That can’t be right, can it?
You’ve just run into one of the most common and frustrating issues facing every online retailer: abandoned shopping carts ...
People of all skill levels are welcome to join in contribution to WCUS 2018 Contributor Day. The event will be held Sunday, December 9th at the Music City Center in Exhibit Hall B. Teams include Accessibility, Community, Core. Design, Documentation, Gutenberg, Hosting, Marketing, Meta, Mobile
Additionally, two unique awards are also handed out. For this hackathon, they were Customer Inspired, which recognized a project that has real potential to impact our customers in a positive way and was decided on by WP Engine’s Chief Customer Officer, Tina Dobie; and Warp Speed, a Star
As Austin’s tech scene has evolved from semiconductors to startups, Heather added that new tech companies have consistently had to define their corporate identities. While some of Austin’s legacy technology businesses have jumped out as philanthropic leaders, she said that new, larger
Optimizing Business Decisions With Blockchain Technology
But when the size of the organization and team becomes big, decision making becomes complex and erratic. This explains why the majority of big corporations spend an enormous amount of money in hiring third-party management consulting firms for strategic advice and implementation. Even with these
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
Why Small Businesses Need to Be Vigilant About IoT Security Too
Another way attacker tries to gain access is by exploiting known vulnerabilities in the device’s code. It’s critical to keep devices running on their latest firmware and software. Managing multiple devices can be made easier by using remote management services. Not only could such tools help
When and How to Create Customer Journey Maps
Storytelling and visualization are essential facets of journey mapping because they are effective mechanisms for conveying information in a way that is memorable, concise and that creates a shared vision. Fragmented understanding is chronic in organizations where KPIs are assigned and measured per
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Usability 101: Introduction to Usability
To identify a design's most important usability problems, testing 5 users is typically enough. Rather than run a big, expensive study, it's a better use of resources to run many small tests and revise the design between each one so you can fix the usability flaws as you identify them. Iterative
The Four Dimensions of Tone of Voice
Using product-reaction testing to see if your users choose tone words that correspond to your target tone profile. For example, let’s say you want your users to view your brand as funny but respectful. If users choose “humorous” to describe your content, you could consider that it matches
Overloaded vs. Generic Commands
For mobile apps, it's usually a good idea to have an "application home" that users can return to as a safe base after exploring the apps various areas. This is particularly important for content-rich apps, such as magazines or newspapers. Used this way, the "home" button serves as a generic
6 Tips for Successful Personalization
As personalization has become increasingly possible on intranets throughout the years, we’ve seen an increase in the number of sites that provide an “out” to personalization, often for troubleshooting purposes. One concern with personalization is that it results in an experience that differs
Confirmation Dialogs Can Prevent User Errors (If Not Overused)
In graphical user interfaces, a confirmation dialog usually takes the form of a modal dialog box that pops up and must be attended to before the system will execute the user’s command. (Other interaction styles may use different formats for confirmation dialogs. For example, a voice UI might use
Show Prices for Common Scenarios
In this case, you have at least two options. You could offer a configurator that lets hospital administrators estimate the exact supplies and their prices. This option might help users who are motivated to engage deeply with the site, but it would also be fairly complicated and time-consuming to
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The State of Transactional Email
In preparation for the fourth edition of our report on transactional email and confirmation messages (part of our Ecommerce User Experience report series), we conducted two user research studies: in-person usability testing, and a longitudinal diary study. The main types of transactional email
Store Finders: Why People Still Need Locator Links
Many companies now allow customers to order online and pick up their items for free at a store location. This option is popular among those looking to avoid shipping costs or the time spent finding the right products in the store. If the shopping-cart page or the shipping step at checkout include a
Narrative Biases: When Storytelling HURTS User Experience
Often we make decisions based on only a small amount of information. Our bias towards seeking and believing in causes may lead us to waste time ‘solving’ problems that are actually insignificant. Our tendency to seize on details and elaborate them into complete stories can lead us down the
Basic Patterns for Mobile Navigation
However, keep in mind that when navigation is hidden under a menu, even though that menu as a whole may be salient enough, users will have to make a decision to open it and check whether the individual navigation options are relevant. While the navigation menu is becoming standard and many mobile
UX Guidelines for Recommended Content
Similarly, users on Netflix could view their past activity by visiting their account information and navigating to their Viewing History page. Here, users could remove items that they felt were atypical for their taste (e.g., because someone else watched them using their profile). (Our study
Is Business Headed for a Cognitive-First Future?
With the environment and climate changing rapidly, extreme weather power outages doubled between 2003 and 2012; extreme weather is considered the culprit behind 80 percent of outages. In a society becoming further chained to the internet and machines on a daily basis, energy and utility companies
4 Things Spotify Can Teach You About Data Sharing
Dutch media studies professor Robert Prey argues that granularity is the key to Spotify’s campaign. “We find that there’s incredible detail in the data,” Prey told Haley Weiss, editorial fellow at The Atlantic. “There’s all this information: everything from what brand of headphones
Operational Technology in Industrial IoT Can’t Tolerate IT-Style Patching. “Threat Analysis” is a Safe and Powerful Solution
Speaking about the Industrial Internet of Things – (IIoT). Operational technology in industrial internet of things (IoT) can’t tolerate IT style patching. Using “Threat Analysis” is a Safe and Powerful Solution. Within companies and across the entire global the IIoT ecosystem
15 Incredible Women in Business to Watch in 2018 and Beyond
Feinzaig is the founder and CEO of Female Founders Alliance, a community of female startup founders and CEOs based in Seattle, with a chapter also based in New York. With hundreds of members and thousands within the organization’s community, there are plans to open local chapters across the U.S
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How to Manage Conflict at Work
The temptation to jump to conclusions regarding who is the one to blame will be quite strong but resist it. Being accusatory would be a huge mistake because it shows that you’re motivated by bad intentions rather than a desire to find a good, or adequate solution. Just like with a friend or
Digital Marketing Trends to Drop and Trends to Follow
Lisovetsky claims that marketing is about “how you’re talking about your product, and how you’re exposing more people to your product or service.” On the other hand, growth is where you’re “running a set of experiments, and you’re looking at the entire funnel. From the point that a
How to Recover Abandoned Shopping Carts for WooCommerce Stores | Site Map Usability, 1st study
Site Map Usability, 1st study
I have often predicted that Internet Explorer version 8 will be the first decent Web browser. One feature request for version 8 is better navigation support by offering a visualization feature that would pull the site map out of the website and make it a standardized browser element. Unfortunately
Working Memory and External Memory
It’s easy to say: “limit the working-memory burden”, but certain tasks are naturally more complex than others. How can we help users get around their working-memory limitations? In our original addition example, we cannot change the task; addition is what it is. But we can make it easier —
The Roots of Minimalism in Web Design
Although there is some debate about what exactly qualifies as minimalist web design, there are a few common features that most designers can agree upon. These include flat textures, limited color palettes, and the use of negative space. These and other specific characteristics and their frequency
