SXSW 2019 is just days away. Beginning this Friday , digital pioneers, business leaders, and artists from around the world will head to Austin for the annual festival. For ten days, the capital city will be bustling with the best of music, technology, and film.
WP Engine is proud to take part in SXSW 2019, and this year, WP Engine CEO Heather Brunner will take part in two different panel discussions. WP Engine will also host two networking events alongside tech partners AWS and Google Cloud. Additionally, we will host a party for our WP Engine affiliates. Finally, in partnership with our digital marketing magazine Velocitize , thought leaders from...
Sifting through the thousands of themes in existence today is a daunting task, and finding the right one for your website is just part of the challenge. No one wants to trust their portfolio, online magazine, or e-commerce site to just any formulaic theme. Making sure it’s well designed, well
We are proud to announce that our Chief Marketing Officer Mary Ellen Dugan was recognized for her leadership in marketing and across the organization. Since starting at WP Engine in 2016, Mary Ellen has spearheaded many successful marketing initiatives. Some noteworthy achievements include
Many of those abandoned carts are probably lost for good because you don’t have any contact information from the shopper to try to win them back to checkout. But for a percentage of the carts, your shopper will have gotten far enough along in the process that you’ll have an email address (or
How Blockchain Brings Innovation in Staffing?
The communication between them is increased and the data shared by both parties is safe and secure. Recruiters will determine the potential candidates and reach them. Encrypted info place informed blockchain cannot be altered and deleted making certain high security and privacy. Again, privacy and
Developers Set to Use Bear Market as an Opportunity to Accelerate Ethereum Upgrades
The overriding feeling that permeated the various meetings at the Prague conference was that this is not a time for inactivity, and Ethereum essentially needs to accelerate out of this tailspin. According to many developers, the best way to do that is to build on its early success in the field of
4 Ways to Enter the Blockchain Industry
The Internet combined with the decentralized framework of Blockchain now allows anyone in the world to start a business. Anyone — anywhere — will be able to execute transactions securely. Before the Internet, this kind of powerful encryption was inaccessible to many small business
Why WSJ Mobile App Gets ** Customer Reviews
A second reason to give print subscribers free access? They're the most valuable customers: print advertising is more effective than online advertising because broadsheet layouts have a stronger impact. Thus, a newspaper should encourage readers to maintain their print subscriptions by treating
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Design Thinking 101
This is the most important part of design thinking, but it is the one most often forgotten. As Don Norman preaches, “we need more design doing.” Design thinking does not free you from the actual design doing. It’s not magic. Milton Glaser’s words resonate: “There’s no such thing as a
Beyond Usability: 3 User Experiences Reshaping Their Industries
At first, you might think that such an innovation in the field of reverse logistics should not be discussed in a UX article, but many pieces of the user experience are improved by optimizing this backend operation. A traditional UI-only solution to the problem of high demand would be to clearly
Wireflows: A UX Deliverable for Workflows and Apps
Wireflows are an emerging UX deliverable for documenting user workflows and complex interactions for mobile and webapps. They are well suited for representing dynamic changes on one or few pages inside an app, and work less well for capturing flows through a large number of relatively static pages
Modal & Nonmodal Dialogs: When (& When Not) to Use Them
Top: Wayfair uses modal dialogs to request the user to specify a board where this item should be pinned. Another UI element (such as an option within the main content) would be more appropriate for entering this information. Bottom: After the board has been selected, Wayfair uses a modal dialog to
When and How to Create Customer Journey Maps
Next, determine the specific experience to map. This could be an existing journey, where mapping will uncover positive and negative moments within that current experience, or a “to-be” experience, where the mapper is designing a journey for a product or service that doesn’t exist yet. Make
Empathy Mapping: The First Step in Design Thinking
In this step, the team moves through the stickies on the board collaboratively and clusters similar notes that belong to the same quadrant. Name your clusters with themes that represent each group (for example, “validation from others” or “research”). Repeat themes in each quadrant if
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Setup of an Eyetracking Study
The facilitator’s monitor, keyboard, and mouse are set up to the left of the participant’s monitor, keyboard, and mouse. In this room, we chose to place the eyetracker in the corner because it was out of the range of direct overhead lights (which can sometimes cause problems with the tracking
Children’s Exposure to Digital Technology Causes Parental Anxiety
Amid recent reports of increased myopia problems in children and teenagers, the Chinese government has also put regulations in place to manage the gaming industry. These regulations are intended to curb children’s exposure to gaming and electronic devices. Mobile games are required to include
Narrative Biases: When Storytelling HURTS User Experience
It’s easy to overlook sample size and instead look for a story that provides some reasonable explanation for why events happened. But a few instances should not be presumed to represent meaningful behavior patterns, unless there is specific contextual information to the contrary. (For example
Sympathy vs. Empathy in UX
Supplement your findings and recommendations with video clips showing how users actually perform that task. Not only will your findings be more compelling, but you’ll also be building general empathy towards your audience. Make sure you show a variety of people in your videos (it shouldn’t be
Fight Against “Right-Rail Blindness”
Banner blindness has expanded beyond the deliberate act of not looking at banners to encompass avoidance of anything that usually signals irrelevant information or advertisements. People disregard colorful boxes in the margin of the page because such graphical treatments are commonly applied to
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Melissa Hathaway came across our radar recently when President Obama tasked the former Bush administration aide with leading a 60-day review of Bush’s Comprehensive National Cybersecurity Initiative; a largely classified, purported $30 billion, multi phase plan to address cybersecurity issues
Internet of Warnings: How Smart Technology Can Threaten Your Business’s Security
The most widespread IoT fear also happens to be the most rampant. If there’s a security loophole in a device that stores your credit card number or other personal information, hackers will try to exploit this vulnerability, often without encountering firewalls or other obstacles. Your safety
Why AI and Viztech hold the key to a safer internet
In the same week in June that German lawmakers passed a bill forcing major internet companies to banish “evidently illegal” content within 24 hours or face fines up to $57 million, a conference took place in Harvard University entitled: Harmful Speech Online: At the Intersection of Algorithms
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
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3 Reasons Why Your Success Depends on More Than a Great Product
According to a study commissioned by executive search firm Korn Ferry, human capital is more than twice as valuable to global economic growth as physical capital. Still, many executives fail to grasp how integral their human resources are to company success. It can be tempting to view employees as
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Join WP Engine at SXSW 2019 | Mobile First Is NOT Mobile Only
Mobile First Is NOT Mobile Only
So how is it possible that on this platform with hard-to-use navigation, the navigation is still used a lot more than on the desktop? Did the mobile sites in our sample have exceptionally good navigation designs? If you look at the individual sites, you’ll see that they were not much different
Simplicity Wins over Abundance of Choice
Adding marginally useful features to a product can result in overly complicated rather than desirable interfaces. The paradox is that consumers are attracted to a large number of choices and may consider a product more appealing if it has many capabilities, but when it comes to making decisions and
Back-to-Top Button Design Guidelines
The popularity of responsive web design has led to a proliferation of single-column, long-page designs both on mobile and desktop. A consequence of these designs has been the Back to Top button, which is a shortcut that allows users to quickly navigate to the top of the page. When users get at the
