Naughty or Nice: Check Your Ecommerce Site Twice! .
Naughty or Nice Check Your Ecommerce Site Twice
Naughty or Nice: Check Your Ecommerce Site Twice! .
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Every year it can feel like the holidays sneak up on us. We assemble, we strategize, and we take the necessary precautions yet we frequently feel like we are scrambling. For ecommerce businesses, this time of year is crucial not only for generating revenue but for generating recurrent relationships with customers.
While your holiday preparations are most likely long underway, a last-minute checklist will help cover any overlooked ground and give you peace of mind. Following our webinar featuring Coalition Technologies Digital Strategists Brandon Clay and Kevin Kuhn (watch it on-demand here), here are some essential last minute checks for your online store.
Before you initiate these last-minute checks, however,...
Last week, WP Engine employees from all over the U.S. came together at our Austin headquarters for the first biannual All-Hands event of 2019. All Hands is a two-day event in which employees from other offices and teams around the country get the chance to collaborate and strategize with one
The list of improved capabilities with blocks is extensive. First of all, copy and paste has been improved. WordPress users can now copy and paste from Google Docs, Quip, Office 365 and Microsoft Word with ease. Developer tools have also been added to help optimize workflow. Users can export a
WP Engine was proud to take part in this event sponsored by the CEO Action for Diversity and Inclusion. Each company was encouraged to customize the events during the day according to the needs, nature, and geography of its workplace. At WP Engine, multiple company-wide workshops were held in
Why Small Businesses Need to Be Vigilant About IoT Security Too
Many devices come out of the box with easy-to-access administrator credentials. For example, they often have username and password combinations like “admin/1234.” Even popular network devices like routers are wont to have such default settings. This is among the most common ways attackers and
Blockchain in Retail: Changing the Shopping Experience
Along with this authenticity comes transparency that helps consumers know more about what they are buying. Consumers get access to data collected during the verification process. That includes the where, how, and when about the product. Also, it could provide insights into the materials used
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Centered Logos Hurt Website Navigation
Based on these observations, it’s clear that left-aligned logos are better than centered logos for supporting user navigation to the homepage. Note that the left-logo sites in this study still caused some homepage-navigation errors (although far fewer than the centered-logo sites). This is
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Beyond Usability: 3 User Experiences Reshaping Their Industries
Why are we willing to sleep in strangers’ beds, or conversely, let strangers into our homes? We do so because Airbnb has established a trusted, secure, and easy to use customer experience. Similar to Rent the Runway, Airbnb is a player in the growing “sharing” economy. The peer-to-peer online
Empathy Mapping: The First Step in Design Thinking
Some of these quadrants may seem ambiguous or overlapping — for example, it may be difficult to distinguish between Thinks and Feels. Do not focus too much on being precise: if an item may fit into multiple quadrants, just pick one. The 4 quadrants exist only to push our knowledge about users and
Top 10 Application-Design Mistakes of 2008
Users will most likely fail if you deviate from expectations on something as basic as the controls to operate a UI. And, even if they don't fail, they'll expend substantial brainpower trying to operate something that shouldn't require a second thought. Users' cognitive resources are better spent
Top 10 Application-Design Mistakes of 2008
Because I used Liste Rouge Paris as a bad example under Mistake #1a, I thought I'd play nice and use them as a good example here. The tailor offers 15 different collar styles (among many other options) for people ordering custom-designed shirts. Luckily, they also provide good defaults for each of
Radio Buttons: Always Select One?
In traditional application design, the first radio button in the list was always selected by default. But the unbridled world of website design challenged this practice, making it fairly common to have no radio button selected by default. Today’s websites, forms, and applications inconsistently
Eartracking: A New UX-Research Method
Although humans don’t have floppy ears, our ears don’t visibly turn in the direction of potential dangers or potential food. However, evolution has preserved vestiges of ear-turning muscles, as is clearly demonstrated by anybody who wiggles their ears. Humans have some ability for small ear
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Communicating Ecommerce Discounts and Promotions
Chewy.com displayed a message to users in the shopping cart, letting them know how much more they needed to add in order to qualify for free shipping. It also provided product recommendations to help them reach the minimum spend. One user remarked, “It's nice that it tells you that you’re close
Users' Pagination Preferences and "View All"
Pagination is a necessary evil when you have too many items to easily show them all on one screen. Linear content flows — such as articles like this — should almost never be broken up into multiple screens. It’s better to show the full article on one long screen than to inflict the pain of
Beware Horizontal Scrolling and Mimicking Swipe on Desktop
However, because horizontal scrolling is a lot less common on desktops, users often have no idea that they can discover content by “swiping” on large screens. Since people interact with mobile and desktop devices differently, the one-size-fits-all approach can backfire. The key point is that
The Role of Enhancement in Web Design
Enhancements that become standards are an ideal, gentle route for innovations in user-interface design. If you are thinking to introduce a new feature, start by providing it as an enhancement. But beware, the road from enhancement to standard is full of temptations, and it’s easy for a smart UI
The Distribution of Users’ Computer Skills: Worse Than You Think
This is what level-2 people can do: “At this level, tasks typically require the use of both generic and more specific technology applications. For instance, the respondent may have to make use of a novel online form. Some navigation across pages and applications is required to solve the problem
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
The Key IoT Security Questions You Need To Ask
Another question to ask is how you will prevent unsolicited inbound connections from wreaking havoc on your devices? Make sure that only devices are allowed to initiate connections and not the IoT hub. And speaking of the IoT hub: make sure that the one you’re using has the capability of
In Mark Zuckerberg We Trust? The State and Future of Facebook, User Data, Cambridge Analytica, Fake News, Elections, Russia and You
Not everything is Facebook’s fault, according to Facebook. Mark places some of the onus ofresponsibility on Facebook userswho didn’t read the ToS, manage their data settings or fully understand what happens when you put your entire life online. In his view, and it’s a tough pill to
15 Incredible Women in Business to Watch in 2018 and Beyond
Requist is the president of ONTRAPORT, maker of a visual marketing automation and reporting platform. Prior to joining ONTRAPORT as its COO, Requist served as a general manager at a computer software firm, an operations executive, and a certified financial planner with Smith Barney. During her time
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Is Artificial Intelligence Still Relevant for Startups?
The ability to automate responsibilities and streamline efficiency makes AI and machine learning an attractive productivity option for businesses. It shouldn’t be a surprise that the buzz surrounding AI/machine learning and early stage startups peaked in 2018. So much so, that there was a
Start-ups and International Talent
On that note, recently Nat Torkington from O’Reilly set up a Google Group for New Zealand Web 2.0 people, called NZ 2.0. Ironically this was instigated after Silicon Valley’s Mike Arrington referred a local kiwi company to me, which led me to send a group email to a bunch of kiwis
Naughty or Nice: Check Your Ecommerce Site Twice! . | User Skills Improving, But Only Slightly
User Skills Improving, But Only Slightly
As the above screenshot shows, users can select their car's wheel style from two options (shown below the car). This simple operation was difficult and error prone, however, because the option for the wheel that's currently mounted on the car was grayed out — a GUI convention that's supposed to
Marginalia of Web Design
It is quite common to use thumbnail versions to represent images that are too large to be downloaded without a specific user request. Thumbnails are smaller, meaning that more can fit on a page and that download times are minimized. Unfortunately, the two most common ways of reducing images
University Websites: Top 10 Design Guidelines
An updated version of the previous example made two smart changes. First, it swapped out the trendy video and replaced it with a fun, but informative, day-in-the-life tour of students’ experiences. Second, the designers followed guideline #6 in this article by highlighting the employment rate
