Net Promoter Score What a CustomerRelations Metric Can Tell You About Your User Experience

Net Promoter Score: What a Customer-Relations Metric Can Tell You About Your User Experience
Net Promoter Score: What a Customer-Relations Metric Can Tell You About Your User Experience

In your journeys across the web, you probably have encountered the now ubiquitous question “How likely are you to recommend this website to a friend?” It is the question behind the net-promoter score, a customer-loyalty metric that is often used as a gauge of your user experience. The net promoter score is a customer-loyalty measure obtained from customers’ self-reported likelihood of recommending a service, product, or experience to friends or family.

Definition: The net promoter score (NPS) is a metric that quantifies how many more people are likely to strongly recommend your site or product compared to those likely to criticize it. Calculation of NPS

NPS is computed by asking...






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Net Promoter Score: What a Customer-Relations Metric Can Tell You About Your User Experience | How Long Do Users Stay on Web Pages?

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