When it comes to WordPress themes, there’s a crowded marketplace out there that can often feel difficult to navigate. Yet, at the end of the day, all site owners want to have is a stunning, functional website and an easy path to get there. Sifting through the thousands of themes in existence today is a
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In an effort to help the WordPress community grow and prosper as well as expand and add value to the WP Engine Digital Experience platform, WP Engine recently acquired StudioPress. For our customers, this means, in addition to the Genesis framework, they’ll have access to 35 premium themes. All StudioPress themes are built using the Genesis
Today, over a hundred companies celebrated the Day of Understanding, a daylong discussion on understanding within each of their respective companies in order to further embrace difference in our organizations, educate employees, and build more inclusive cultures inside and outside the workplace. WP Engine was proud to take part in this event sponsored by the CEO
Matt Mullenweg delivered the State of the Word in Nashville, Tennessee this past weekend. The speech was almost immediately following the release of WordPress’ new editor, Gutenberg. The editor’s progress and release have been much anticipated by the WordPress community. This State of the Word was the first time Mullenweg had addressed the WordPress community
Are you ready for 2019? More importantly, is your website? Web Week is designed to help you take advantage of low traffic and inactivity by encouraging you to make changes to your site, try out new things, and revamp for the new year. During Web Week, we encourage our customers to take advantage of this
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In this panel, Brunner will be joined by popular Austin figures as they discuss who and what has been the major change agent in Austin. Brunner will represent technology while other panelists will represent food and film. Joe Nick Patoski, author of Austin to ATX: The Hippies, Pickers, Slackers
Created by the leading brands in WordPress digital experiences and cloud security, WP Engine’s Global Edge Security is a cloud-first, high performance, advanced security solution built on Cloudflare’s intelligent network, providing the best security protection against top Open Web Application
We’re excited about all of these developments—the new styles we’ll be incorporating into future Genesis themes, the added ease and functionality we’ll be able to provide for Gutenberg, and the addition of Mike and John to our team. But most of all, we’re looking forward to the
9 Blockchains Transforming the Way We Pay, Play, and Work
Thanks to greater transparency and easy trackability, consumers will feel confident that registered diamonds are natural and conflict-free. At the same time, participating diamond manufacturers (including Diacore, Diarough, KGK Group, Rosy Blue NV, and Venus Jewel) will enjoy greater efficiencies
Blockchain Beyond Banking
To put it simply, blockchain technology will proliferate industries far and wide at a speed that will leave consumers and business leaders struggling to keep pace. The change in the air has potential to cannibalize existing revenue streams and create new revenue streams; companies that don’t
Cross-Platform Scaling: The Way Forward for Businesses on Blockchain
Over the past 18 months, we have witnessed a significant shift in the state of the financial markets. Cryptocurrencies, once a niche fascination, have exploded in value. At the start of 2017, digital currencies held collective market cap of less than a $20 billion. They entered 2018 with a
Centered Logos Hurt Website Navigation
The green highlighting on this clickmap shows where users clicked when they attempted to navigate to the homepage. Since the Koshka logo is centered, many users accidentally clicked the leftmost link Under $29 to get to the homepage. In some cases, users eventually did make it to the homepage —
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UX Research Cheat Sheet
When deciding where to start or what to focus on first, use some of these top UX methods. Some methods may be more appropriate than others, depending on time constraints, system maturity, type of product or service, and the current top concerns. It’s a good idea to use different or alternating
Beyond Usability: 3 User Experiences Reshaping Their Industries
Airbnb makes it easy to satisfy the needs of these travelers by connecting them with owners who want to make an extra dollar by renting out their property. Before Airbnb, sites such as Home Away and property-management agencies used to connect owners with interested renters, but these were focused
Assessing the Usability of a User Interface Standard
For the study of the developers, 15 developers from a total of seven different projects were visited and asked a number of questions using both a structured and a free-form interview. The participants were, unfortunately, selected with a bias towards developers with a higher than average interest
Instructional Overlays and Coach Marks for Mobile Apps
Users cannot be expected to read a manual before using your app. People do not launch an app to spend time learning how to use the interface, but rather to complete a task in as short an amount of time as possible, using the least amount of effort possible. This is the paradox of the active user
Apps Within Apps: UX Lessons from WeChat Mini Programs
Encouraging users to share is good for your business. However, don’t overdo it! During our testing, many users complained that mini programs, especially mini games, forced them to share content with others. Participants explained, “If I need to share a game to get rewards and keep playing
Helpful Filter Categories and Values for Better UX
When clicked, the tooltip launches a modal with more information. This particular explanation works well because it uses a metaphor (“Your computer’s brain”) to explain a complicated concept. It also outlines what this particular attribute means to the user: “determines the complexity of
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Wishlist or shopping cart? Saving products for later in ecommerce
Anthropologie.com confusingly offered both a Move to Wish List and Save for Later options for shopping-cart items. Move to Wish List required the user to either log in or create an account, both of which derail the checkout process. Save for Later, however, did not require registration and
Wishlist or shopping cart? Saving products for later in ecommerce
The shopping cart is not only a place to store items until purchase: it is a comparison table, a reference, a scrapbook for ideas. Thus, contrary to the modern ecommerce teams’ beliefs, adding an item to a shopping cart doesn’t necessarily mean that the item has a high chance of being purchased
Test Paper Prototypes to Save Time and Money: The Mozilla Case Study
The designer made the prototypes using OmniGraffle, and we printed them onto tabloid paper and cut them to size. Because there was no code to change, this prototyping method allowed us to make design changes quickly during testing. Firefox users helped progress the designs rapidly toward better
Design Guidelines for Input Steppers
Input steppers have clear, explicit signifiers: the plus segment is usually positioned to the right of (or above) the value and the minus segment is placed to the left (or below); these placements map naturally onto conceptual metaphors such as “progress is from left to right” or “more is up
Using Prioritization Matrices to Inform UX Decisions
Disperse different colored dots to each team member. A general rule of thumb is the number of votes per person is half the number of items being prioritized. While each team member gets the same number of votes, they should vote based only on criteria that fall within their domain of expertise. Use
Data Science Careers: From Fragmentation to Necessity
Over the past decade — the concept of being a data scientist has become a “normal” occupation title. It is no longer an unusual way to phrase the job description in data analytics. Now this to the industry standard term for a swath of data careers. Data Science. Like any career
Marketers, You’re Wasting Your Data
The good news is that the majority of consumers are willing to provide data, given the right conditions. In fact, a 2018 survey by Acxiom found that 58 percent of Americans are willing to give some data to a company if they know what they’re getting for it. Coupled with the rise of artificial
AI Learning Algorithms Find Your New Target Groups
While the current communication is still between consumer and corporate bot, it will be increased next year. Therefore, marketing activities have to be adapted to the bot channels. SEO and SMM will also have to rethink things. The so-called “Bot Engine Optimization,” or BEO for short
8 Major Legal Risks Faced By Startups
Every modern business invests in a website to promote its products or to use it as a platform for conducting business. They access personal information of visitors to manage sales or their marketing campaigns. More often than not they use generic content for the privacy policy displayed on the
current others to
Sun, Sand, and Software: Why Miami is Fired-Up for Tech
While some entrepreneurs may consider founding companies in San Francisco or Austin, Caribu CEO Maxeme Tuchman never did: “I made a business decision to keep Caribu in Miami, and there are a lot of reasons we haven’t picked up and moved to San Francisco. This ecosystem is incredible, and its
Blockchain Success Stories Show Valuable Opportunities
That flies in the face of the ICO, go-it-alone route that so many blockchain startups have chosen over the last two years, and that in and of itself should be instructive. The bottom line here is if you have an idea for a blockchain solution, it’s best not to try and invent a new market
Others | Low-Contrast Text Is Not the Answer
Low-Contrast Text Is Not the Answer
Website Forms Usability: Top 10 Recommendations
Web Page Footers 101: Design Patterns and When to Use Each
