Matt Mullenweg delivered the State of the Word in Nashville, Tennessee this past weekend. The speech was almost immediately following the release of WordPress’ new editor, Gutenberg. The editor’s progress and release have been much anticipated by the WordPress community. This State of the Word was the first time Mullenweg had addressed the WordPress community since Gutenberg’s release just two days earlier.
Mullenweg began the talk by offering the audience a perspective. “With so much going on, I’d like to give WordPress a chance to reintroduce introduce itself,” he said. “WordPress isn’t a physical thing, it’s not a set of code. It’s kind of an idea. It only exists in...
Imagine this: You’ve spent months getting your new eCommerce shop up and running. You set up WooCommerce, installed a bunch of plugins, found a perfect theme, dotted all your i’s and crossed all your t’s on tax compliance, logistics, and customer service. You roll out your beautiful new shop
Austin’s Annual PRIDE celebration is one of the largest opportunities for local non-profit organizations, social groups, and causes to gain exposure in the LGBTQ community. This year marked 28 years of Pride events in Austin. This year’s parade emphasis was awareness, equality and
Austin’s Annual PRIDE celebration is one of the largest opportunities for local non-profit organizations, social groups, and causes to gain exposure in the LGBTQ community. This year marked 28 years of Pride events in Austin. This year’s parade emphasis was awareness, equality and
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
How Blockchain Can Put an End to Conflict Minerals
Consumers are becoming increasingly aware of where their products are coming from. Ethically sourced materials have become a selling point for companies around the world. More and more companies are working on ditching conflict minerals and ensuring that their products are not associated with human
Blockchain Metrics Will Add Transparency to Investing and Better Inform Investors
The same can be said for traditional finance as many millennials are extremely skeptical of financial institutions for a variety of valid reasons. Retail investors’ confidence in these markets could rise when blockchain-based financial aggregated data is made available to them, and the regained
When and How to Create Customer Journey Maps
Don’t expect to get “buy-in” and foster interest in your journey map by simply sending a lovely graphic as an email attachment. Make it a living interactive document that people can be a part of. Bring up your story in meetings and conversations to promote a narrative that others believe in
recapping the state of the word 2018
Beyond Usability: 3 User Experiences Reshaping Their Industries
When they call a regular cab, riders have no control — hence, all the anxieties listed above. With Uber, they suddenly get all the control they need: once they order an “uber”, they see how far away the car is and how much they have to wait, they know in advance how much the ride will cost
The Four Dimensions of Tone of Voice
We wanted to make sure changes in the 4 tone-of-voice dimensions would be noticeable to our users, and not just theoretical concepts. In preparation for an upcoming study, we used these 4 dimensions to create paired tone-of-voice samples for made-up websites from 4 industries (2 samples per
Help People Create Passwords That They Can Actually Remember
Suggest a password change at moments when people are focused on updating their settings, and possibly at other times when they are less focused on a particular task. Add a tip about changing and remembering their password in the Settings area, and in your email newsletter. And if the app or website
Apps Within Apps: UX Lessons from WeChat Mini Programs
Encouraging users to share is good for your business. However, don’t overdo it! During our testing, many users complained that mini programs, especially mini games, forced them to share content with others. Participants explained, “If I need to share a game to get rewards and keep playing
When and How to Create Customer Journey Maps
The entire point of the journey-mapping process is to uncover gaps in the user experience (which are particularly common in omnichannel journeys), and then take action to optimize the experience. Insights and ownership are critical elements that are often overlooked. Any insights that emerge from
Amazon: No Longer the Role Model for Ecommerce Design
One of the biggest challenges in ecommerce is alleviating people's fear of getting either the wrong product or a low-quality one. Online sales have a huge handicap here, because shoppers can't touch the merchandise. To minimize this problem, get users as close to your products as possible in a
recapping the state of the word 2018
UX Mapping Methods Compared: A Cheat Sheet
Designing and developing a product often involves a large team of people with different backgrounds and experiences who must be on the same page about the project goals, the user needs and behaviors, and even the component processes involved. This common understanding is often built with
Helpful Filter Categories and Values for Better UX
B&H Photo’s solution is to use sound filter-category prioritization. On its SLR Lenses category pages, general filter categories (Brands, Customer Rating, Price Range) are at the top. More specific — and potentially confusing for inexperienced photographers — filter categories like Lens
Exhaustive Review or "I Can't Believe It's Not There" Phenomenon
We conducted a version of this experiment with more than 200 users and eyetracking technology. We tested more than 40 desktop websites and asked people to locate various UI elements. We then launched the site and observed where people looked for them. To prevent bias, we gave each user a random
Iterative Design of User Interfaces
The exponential function e x was applied to the stretched scores to achieve numbers for which ratios were meaningful. Without such a transformation, it would seem that, say, a score of 0.2 was twice as good as a score of 0.1, whereas a score of 0.7 would only be 17% better than a score of 0.6, even
Empathy Mapping: The First Step in Design Thinking
Aggregated empathy maps represent a user segment, rather than one particular user. They are usually created by combining multiple individual empathy maps from users who exhibit similar behaviors and can be grouped into one segment. The aggregated empathy map synthesizes themes seen throughout that
Is Business Headed for a Cognitive-First Future?
With decades-old pipelines, old technology, and dangerous terrain, the oil and gas industry is ripe for machine intervention. Its outsized impact on the environment underscores the importance of predicting failures before they happen. Updated sensors and data analysis can result in not only avoided
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Why There’s a Bright Future in a Cyber Security Careers
If you’re searching for your next career a great place to look is for a job in cyber security. Why? Because the demand for cyber security experts is going up, up, up. Keeping digital assets secure is a vital skillset. As our world grows ever more dependent on the Internet and digital
RW Q&A: Monisha Perkash, founder of Lumo Bodytech
Lumo’s wearable products are characteristically small with intelligent sensors. Perkash described the Lumo Lift, a small lapel pin that attaches to your shirt with magnets, and the Lumo Run, a tiny clip that could be attached to the waistband of your shorts. “When you slouch, the Lumo Lift
recapping the state of the word 2018
How to Upgrade Your Cyber Defenses to Protect Growth
Compounding the issue is the fact that, paradoxically, small tech companies may have fewer cyber defenses than companies in other industries. The tech ethos is to work lean and fast, focusing only on maximizing progress toward the most immediate milestones. In that kind of environment, it’s easy
How Technology and Training Fueled One Ad-Based Company’s Growth
The company has also made it a goal to combat the short-term perspective by developing some long-term engagements of its own. “Average agencies will only keep clients for six months,” Young says. “We’ve been with the Golden State Warriors for almost five years now, so it’s been great to
Recapping the State of the Word 2018 | Beware Horizontal Scrolling and Mimicking Swipe on Desktop
Beware Horizontal Scrolling and Mimicking Swipe on Desktop
Dennys.com: This design offers obvious global navigation in addition to arrows to advance through content. In testing this site, a user never used the arrows to swipe between pages. Instead, he relied entirely on the global navigation and was able to complete all the tasks successfully. Note, too
Homepage Design Changes
Although both versions have 7 tabs, the newer design's tabs reached all the way across the page and the color scheme indicating the selected tab was changed. More important, the actual navigation categories were also changed. The 2002 IA categories were Front Page, Enterprise, E-Business
How Long Do Users Stay on Web Pages?
If the web page survives this first — extremely harsh — 10-second judgment, users will look around a bit. However, they're still highly likely to leave during the subsequent 20 seconds of their visit. Only after people have stayed on a page for about 30 seconds does the curve become relatively
