In an effort to help the WordPress community grow and prosper as well as expand and add value to the WP Engine Digital Experience platform, WP Engine recently acquired StudioPress. For our customers, this means, in addition to the Genesis framework, they’ll have access to 35 premium themes. All StudioPress themes are built using the Genesis Framework, are professionally designed, mobile-responsive, and built for seamless use, right out of the box.
Email marketing is still one of the most effective ways to get readers to take action, investigate a product, or change a behavior. The success of your email marketing, however, comes from your email list. If you need to generate...
That’s where PWA (Progressive Web Apps) come in. What AMP does for landing pages, PWAs do for the rest of the website. AMP brings users in, ensuring consumers reach your landing page quickly without bouncing, while PWAs allow for immersive and complex shopping experiences that keep users on your
In this segment, we highlight Untire, an application that helps cancer patients and survivors reduce cancer-related fatigue (CRF) symptoms and regain life. CRF is a common side-effect of cancer and related treatments; patients describe it as a paralyzing level of fatigue that leaves patients
Last week, our first hackathon of the year kicked off with more than a dozen teams and respective projects. After the 48-hour build period was up, those groups presented their cutting edge ideas to a packed audience of WP Engine employees. The presentations lasted an entire day, and only after all
9 Blockchains Transforming the Way We Pay, Play, and Work
Look past digital currencies’ nosebleed pricing volatility, and you’ll discover a robust, decentralized, secure database. Brands and technologists are quickly figuring out how to put this powerful ledger to good use. Here are several real-world examples that demonstrate cryptos’
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Melissa Hathaway came across our radar recently when President Obama tasked the former Bush administration aide with leading a 60-day review of Bush’s Comprehensive National Cybersecurity Initiative; a largely classified, purported $30 billion, multi phase plan to address cybersecurity issues
How Blockchain Can Solve Major Problems for Gig Economy Freelancers
In addition to better (and faster) payments, cryptocurrency is also much more secure. Identity verification is done through consensus and community trust, which makes identity theft technically impossible. All information is stored and encrypted in the blockchain in an unalterable format, which
Brand Is Experience in the Digital Age
In their definition of user experience, Don Norman and Jakob Nielsen claim that “the first requirement for an exemplary user experience is to meet the exact needs of the customer, without fuss or bother.” Brands that choose to address an unmet user need at the core of their business are
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Brand Is Experience in the Digital Age
As his pillaging continued and Blackbeard grew in craftiness, he realized it would be prudent to extend the essence of his menacing nature from afar. He devised a tool to extend his message — an early version of the skull-and-crossbones pirate flag we all know well today. The flag served as
3 Design Considerations for Effective Mobile-App Permission Requests
When users install Viber (a messaging app) on an Android device, they are greeted with 5 system-initiated permission requests in a row, inducing a serious case of request fatigue. These are to access the user’s contacts, photos, camera, microphone, and location. While the user can guess why Viber
How to Report Errors in Forms: 10 Design Guidelines
Inline validation can also be used to indicate successful completion. For example, if your users must create a unique username, a green checkmark and a message that the username is available let users know they can proceed to the next step. Follow the error-prevention guidelines: offer suggestions
Design Thinking 101
This is the most important part of design thinking, but it is the one most often forgotten. As Don Norman preaches, “we need more design doing.” Design thinking does not free you from the actual design doing. It’s not magic. Milton Glaser’s words resonate: “There’s no such thing as a
Best Application Designs
Simple user testing with a handful of users can often substantially improve product success, and was used by 85% of the winning projects. For example, an early design for the Mobile Unified Communication client used the command Add Call for placing a new phone call while putting the current party
User Intent Affects Filter Design
Net-a-porter.com: The moment between when a facet is selected (in this case, Black) and the new results are displayed minimizes visual distractions; the entire results area dims and an animated spinner shows progress. Even with a fast system, designs should avoid visual changes that happen too
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The Slow Tail: Time Lag Between Visiting and Buying
Dr. Alan Rimm-Kaufman from the Rimm-Kaufman Group recently tracked one million clicks on search ads on Google and Yahoo. These advertising clicks eventually translated into 41,377 conversions on the target websites. Although the clients in question must remain anonymous, they presumably have
Status Trackers and Progress Updates: 16 Design Guidelines
Many companies decide to use their own site-embedded trackers instead of simply directing users to the tracker provided by the shipping companies (such as UPS or FedEx). There are some advantages to doing so, but also some serious downsides. The big advantage is that people can be kept on the site
Small Pictures on Big Screens: Scaling Up from Mobile to Desktop
Images that work well on small screens may not be appropriate for big ones. They may become too large in relation to surrounding page elements, force extra scrolling, or lose impact. When you’re designing for multiple page sizes, you need to consider orientation (horizontal or vertical), aspect
In the previous example, Invisionapp would be better off keeping the title of the blog post on the tab at all times. For users conducting research on a particular topic, this tab may be one of many that they intend to read over time. The best reminder to return to the tab is the actual page title
Augmented Reality: What Does It Mean for UX?
Note that we assumed a well-designed user interface in our example of aircraft repair: we said that the mechanic would see “useful information” displayed next to each part. It’s easy to imagine a poorly designed system that would overwhelm the mechanic with too much information, or with a
Businesses Broke Ground on Blockchain. What Can Civic Groups Learn?
Although JPMorgan Chase scaled up its blockchain-based interbank exchange this past September to include 80 global banks, it debuted the model last October with just a handful of participants. The financial giant’s goal is to reduce the time and number of middlemen involved in bank-to-bank
Which Countries Have the Strictest Internet Censorship?
Saudi Arabia also has high levels of internet censorship. All international traffic is channeled through the King Abdulaziz City for Science and Technology, where it passes through a content filter that removes information deemed inappropriate by the government for either moral or security reasons
How To Secure Your IoT Devices And Why Should You Do It
Since 2015, when the IoT devices started to become more and more popular, the technology has been a controversial subject. Recently, the FBI released a statement through which they warned people in the entire world that these devices can be as dangerous as they are useful. Of course, we had the CIA
Meet Meural, Fine Art on My Walls at Home
If you were unlucky, you were also terrorized by these frames in the parents room, family room and the pool-table room. It would be very difficult to study and graph the ptsd these little gems may have caused through the years. With the beautiful Meural — you are welcome to help your children
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2 Billion Downloads Later, Apple’s App Store is Still Going Strong
The App Store is obviously one of Apple’s most important assets in the mobile market. While Microsoft’s Zune HD, for example, is getting a lot of favorable reviews, the absence of an application ecosystem makes it a far less compelling product than Apple’s more expensive iPod
Open Plan Offices Kill Productivity. Here’s What to Do Instead.
Researchers Ethan Bernstein and Stephen Turban summarized their findings by stating: “Consistent with the fundamental human desire for privacy and prior evidence that privacy may increase productivity, when office architecture makes everyone more observable or ‘transparent’, it can dampen
StudioPress Theme Spotlight: Generate Pro | Simplicity Wins over Abundance of Choice
Simplicity Wins over Abundance of Choice
There is tremendous business pressure to tack on options and features to products as a way to differentiate from the competitors or to remain relevant. In designing any user interface, key decisions must be made concerning the tradeoff between feature richness and simplicity. Deciding the
Website Forms Usability: Top 10 Recommendations
The best design solution for any given form depends on many factors: the length of the form, the context of use, and the data being collected. The exact implementation you should use may vary in certain circumstances, but this is no excuse for ignoring guidelines altogether. Instead, use these
Intelligent Assistants Have Poor Usability: A User Study of Alexa, Google Assistant, and Siri
Speech is an inefficient output modality. It takes a long time to listen to an assistant read out each possible alternative, and we watched users get visibly annoyed while listening to an assistant talk at length about an option. The assistant’s wordiness was especially frustrating when the
