Attention is one of the most valuable resources of the digital age. For most of human history, access to information was limited. Centuries ago many people could not read and education was a luxury. Today we have access to information on a massive scale. Facts, literature, and art are available (often for free) to anyone with an internet connection.
We are presented with a wealth of information, but we have the same amount of mental processing power as we have always had. The number of minutes has also stayed exactly the same in every day. Today attention, not information, is the limiting factor.
Youths frequently needed someone to bring them to the study. In many cases, the participant arrived with a parent and a sibling. In these circumstances, it is important to note that the participant may not be the only nervous one. Parents may also be uneasy about usability testing if they’ve
Users had to wait until the start of the checkout process to see the actual shipping costs. One user said, “It would be nice if they would show me what it would cost before I add it to my cart. How do I know if I want to buy it if I don’t even know how much it will cost me to have it
The typeface is the group to which a specific font belongs. Arial, Calibri, and Helvetica are examples of typefaces. The word “typeface” refers to the face of physical letter blocks which printers used to set into printing presses to create publications. A printer would have a vast range of
What the Rise of Blockchain can Teach the Regulatory Environment
When was the last time an investor read 10 pages of risk factors put together by the firm’s legal team? And do we need quarterly financial reporting, or would the latest balance sheet and burn rate be enough? How could blockchain technology automate the dissemination of this information to
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Why Blockchain and Remanufacturing are a Perfect Match
Production in the remanufacturing industry can be difficult as the quality, quantity, and availability of used products can be random and unpredictable. Unlike new items, remanufactured ones depend on the availability of already used parts. There is no way of knowing when these parts will be
Beyond Usability: 3 User Experiences Reshaping Their Industries
Take Uber for example. While the experience is hugely popular and generally pain free, there is room for enhancement — especially for large groups travelling together. Currently, a group must problem-solve in order to figure out how many “ubers” to call and and how many passengers can fit in
the attention economy
Brand Is Experience in the Digital Age
Though interaction has always been important for forming customer impressions in service industries — customers would quit going to McDonalds if they were consistently treated rudely by staff no matter how highly they rate the fries — what’s new is that interaction and user experience have
Brand Is Experience in the Digital Age
In their definition of user experience, Don Norman and Jakob Nielsen claim that “the first requirement for an exemplary user experience is to meet the exact needs of the customer, without fuss or bother.” Brands that choose to address an unmet user need at the core of their business are
UX Research Cheat Sheet
When deciding where to start or what to focus on first, use some of these top UX methods. Some methods may be more appropriate than others, depending on time constraints, system maturity, type of product or service, and the current top concerns. It’s a good idea to use different or alternating
Best Application Designs
Unless you're IBM or Google, you'll never build a spreadsheet that rivals Excel. Furthermore, most business users already own Excel and know how to use it. Thus, instead of building spreadsheet-like features into your application, it might be better to find a smooth way to integrate with Excel
10 Best Application UIs
But Xero might be a more interesting example, simply because it targets the traditionally dry domain of accounting. One of its main features lets users automatically reconcile bookkeeping entries with bank account transactions. As a match is made, the 2 matching entries are removed from the list of
A First Look at WordCamp US .
In less than two weeks, members from the WordPress community around the world will head to Nashville, Tennessee for WordCamp US. This is the second consecutive year that the event has been held in Music City and WordPress community has evolved significantly since 2017. The most anticipated topic of
the attention economy
WP Engine Culture Recognized at Greater Austin Business Awards
The annual Greater Austin Business Awards competition, presented by The Austin Chamber of Commerce, is designed to honor excellence in all aspects of business. In order to promote awareness and perpetuate good practices, the Awards recognize companies and organization in the Austin region for
Genesis Framework and StudioPress Themes Now Available for WP Engine Customers .
WordPress is capable of powering strong eCommerce sites. You can run your entire business with the help of the Outfitter Pro Theme. This theme puts the focus directly on your products. With a brief description of your company at the top, the rest of the page is dedicated to showcasing what you’re
When and How to Create Customer Journey Maps
Next, determine the specific experience to map. This could be an existing journey, where mapping will uncover positive and negative moments within that current experience, or a “to-be” experience, where the mapper is designing a journey for a product or service that doesn’t exist yet. Make
Design Thinking Builds Strong Teams
In the design-thinking process, ideas are also evaluated democratically. Team members read others’ proposals silently rather than being persuaded or impacted by what others may think. Next, participants place stickers near the ideas that resonate the most with them. Each team member casts the
Cards: UI-Component Definition
Card layouts are less scannable than lists. A standard vertical list view (in which each item occupies a new row in the layout, and may still contain mixed media such as an image, title, summary, and so forth) is more scannable than cards because the positioning of the individual elements is fixed
Revolutionizing the Banking Sector with Next Level Mobile Apps
The banking industry or any other, the relationship between the business and its customers is what decides the success of the company? The link is longer dependent on the bank building, employees or any other thing, but instead it’s primarily dependent on the adoption of advanced mobile
Operational Technology in Industrial IoT Can’t Tolerate IT-Style Patching. “Threat Analysis” is a Safe and Powerful Solution
A recent Forrester survey of IT and OT/LOB leaders showed IT and OT managers evenly divided on whether IT or OT is responsible for security, according to InformationWeek’s DARKReading. As an alarming result of this standoff, reports Forrester, an unacceptably large number of companies – 59
Cybersecurity in IoT: Achieving Digital Security in an Age of Surveillance
Moreover, according to Deloitte, IBM and Samsung have put together a proof of concept using the Ethereum blockchain to improve the technical capabilities of IoT and to enhance its security. Their product has secured financing from Verizon Ventures, the investment division of Verizon
Production Quality Over Cost: What Really Generates Engaging Video Advertising
And, it turns out that social media channels like YouTube aren’t necessarily impressed with what others think about video ads. In fact, it turned out that YouTube didn’t give any preference to the best-performing video ad. The tests showed that the ad ordered first in a group of uploaded videos
the attention economy
CSS conversion of my Radio weblog
I’ve done a re-design of my Radio weblog, using CSS. Look ma, no tables! Yes, it’s now a tableless design. I’m doing my bit for the web standards cause, although I haven’t yet achieved 100% XHTML validation. For my re-design I used a CSS Zen Garden design by Michael Landis
CSS conversion of my Radio weblog
The hardest thing about the re-design was integrating the tableless CSS design into Radio Userland. I had to do some jiggery-pokery with the Radio Userland templates and macros, and the CSS implementation is not yet complete. I’ve had to temporarily remove my blogroll and topicroll, along
The Attention Economy | Effective Use of Style Sheets
Effective Use of Style Sheets
Cascading style sheets (CSS) are an elegantly designed extension to the Web and one of the greatest hopes for recapturing the Web's ideal of separation of presentation and content. The Web is the ultimate cross-platform system, and your content will be presented on such a huge variety of devices
WeChat: China’s Integrated Internet User Experience
In particular, some users texted back a number in response to a first message received after subscribing to a service account. They also occasionally texted back a keyword hoping to get back matching search results from that company. However, most users much preferred a menu-based interaction over
Four Bad Designs
The last two sites are an intermediate case. For large sites, offering awkward navigation is a prescription for doom: users wouldn't stand for interstitial splash pages or bloated metaphors if they had to find their way through 10,000 products or more. But when dealing with just a handful of
