The future of tokenization and blockchain is not just ICOs

The future of tokenization and blockchain is not just ICOs
The future of tokenization and blockchain is not just ICOs

Blockchain business case variety seems secondary in the conversation around blockchain hype. Tokenization on a blockchain system has received attention around the world with the increasing prevalence of ICOs (Initial Coin Offerings).

For those who continue to see “ICO”, but have no firm understanding of the definition, here’s an over simplified version. An ICO is a way a company can raise funding through using cryptocurrencies such as Bitcoin. This works by the company creating its own coin, perhaps the ClaytonCoin, and those interested in purchasing shares in the company can trade their Bitcoins for ClaytonCoins. A ClaytonCoin then supposedly represents a share in the company, but, to quote Smith +...






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The future of tokenization and blockchain is not just ICOs | Banner Blindness: The Original Eyetracking Research, 10-year research overview

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