Designing and developing a product often involves a large team of people with different backgrounds and experiences who must be on the same page about the project goals, the user needs and behaviors, and even the component processes involved. This common understanding is often built with visualizations (commonly referred to as mappings). Mappings make sense of and describe various aspects and processes associated with a product.
Four Types of Mapping
This article gives an overview of four commonly used mappings, their defining characteristics, and when to use which:
Empathy mapping
Customer journey mapping
Experience mapping
Service blueprinting
Additionally, this article will outline the decisions that must be made before any...
Allmodern.com used an action-required notification to communicate that a product was saved as a favorite. For a user that is saving a lot of items to their favorites, this can be a bothersome and intrusive way of providing feedback. This may be better communicated by showing a passive nonmodal
Prevent users from selecting illogical dates. Obviously, what’s reasonable will depend from case to case: for example, dates older than 130 years will be unlikely for birthdates, but quite acceptable for document dates. Users should be prevented from entering a return date that takes place before
He was the only user to test this site because he encountered it during a task in which users could choose a site to visit (usually from a search listing). In this case, the user eventually overcame the confusion and proceeded to enter his measurements. If we had tested more users, a small
9 Blockchains Transforming the Way We Pay, Play, and Work
Look past digital currencies’ nosebleed pricing volatility, and you’ll discover a robust, decentralized, secure database. Brands and technologists are quickly figuring out how to put this powerful ledger to good use. Here are several real-world examples that demonstrate cryptos’
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Melissa Hathaway came across our radar recently when President Obama tasked the former Bush administration aide with leading a 60-day review of Bush’s Comprehensive National Cybersecurity Initiative; a largely classified, purported $30 billion, multi phase plan to address cybersecurity issues
How Can Blockchain Help Secure IoT Data?
Originally, people only used blockchain for trading in cryptocurrencies. It is valuable as a ledger where individual members make the entries with the consent of other members. The data gets stored in different blocks across the chain. In this ledger, it is not easy to create the blocks. There is a
Branding an Intranet
Most Intranets are created and owned by IT, HR, Corporate Communications, or a combination of these departments. While these teams have the necessary skills to create and maintain great intranets, they don’t usually include experts in branding. Thus, intranets frequently lack a brand identity. A
knowledge ux mapping methods compared: a cheat sheet in
Banner Blindness Revisited: Users Dodge Ads on Mobile and Desktop
Wertheimer, M. (1923/1938). Untersuchungen zur Lehre von der Gestalt II. Psychologische Forschung, 4, 301-350. (Excerpts translated into English as 'Laws of organization in perceptual forms' in W.D Ellis (Ed.), A Source Book of Gestalt Psychology. New York: Hartcourt, Brace and Co., and as
When and How to Create Customer Journey Maps
Journey maps should result in truthful narratives, not fairy tales. Start with gathering any existing research, but additional journey-based research is also needed to fill in the gaps that the existing research won’t cover. This is a qualitative-research process. While quantitative data can help
Pricing information gives B2B sites a competitive advantage
Revealing price on your B2B website is one way to earn people’s trust. People view companies that show this key piece of information as being genuine and forthright. Transactions are more likely to occur when people feel educated about your offerings and trust your organization. Not showing
How Community Can Drive Commerce: A Lesson from China’s Little Redbook
Participation is key to the social element of a business platform. Providing incentives for posting content or gamifying the experience can motivate users and ultimately lead to a strong, active community. For example, the clothing- and accessory-resale app, Poshmark, allows members to earn Posh
Cognitive Maps, Mind Maps, and Concept Maps: Definitions
Cognitive mapping can help UX researchers understand users’ mental models of a system or of a process. This understanding can be crucial when researching complex systems or even when embarking in the design of a new product. Mental-model elicitation is usually carried out through individual
Always Innovating for You: WP Engine Mid-Year Review 2018
Our Agency Partner Program can help your agency grow its business with WordPress. Already, more than 1,450 agencies partner globally with WP Engine so they can bring better digital experiences to their clients. That’s more than 2x the number of players who competed in this year’s World
actions ux mapping methods compared: a cheat sheet use
WP Engine Recognized For Excellence at The Stevie Awards
Created in 2002, The Stevie Awards honor and generate public recognition of the achievements and positive contributions of organizations and working professionals worldwide. Gold, Silver and Bronze Stevies are awarded during The Annual International Business Awards, an international
WP Engine Participates in the Day of Understanding
WP Engine was proud to take part in this event sponsored by the CEO Action for Diversity and Inclusion. Each company was encouraged to customize the events during the day according to the needs, nature, and geography of its workplace. At WP Engine, multiple company-wide workshops were held in
5 Steps to Service Blueprinting
If all workshop participants are in the same physical location, set up by hanging three oversized sticky notes on the wall side by side. Each member should have a pad of post-its. The result of the workshop will be a low-fidelity version of an initial blueprint. If workshop participants are spread
Journey Mapping 101
Although a journey map and user story map may contain some of the same pieces, they are used at different points of the process. For example, imagine our journey map for Lyft indicated that a pain point appeared when the user was in a large group. To address it, the team may introduce a
Which UX Deliverables Are Most Commonly Created and Shared?
This suggests that noninteractive wireframes tend to be artifacts that UX professionals produce for their own benefit, whether as a natural part of their design process, or for use in usability testing, but those same people don’t frequently share them with others. However, interactive prototypes
4 Big Trends in the Evolution of Google Search
Last week, Google fellow Amit Singhal, who appears in today’s video, published some thoughts on personalization, which has been Google’s most publicized and controversial change to its core product. Google’s in a thoughtful mood about its recent changes. As Vic Gundotra made clear
An Insider’s 11 Take-Aways from Companies Winning Industrial (IIoT) Cybersecurity
The startup space, or at least the media covering it, tends to be overly sensitive to the hype cycle. Whatever the latest hot concept may be (currently, AI and machine learning), companies rush to make sure they can claim to check those boxes. Successful IIoT startups don’t spend their time
The Way Forward: Responsibly Deployed Facial Recognition
At Trueface, we are partnering with like-minded businesses to enable them to make immediate, informed decisions by applying pattern recognition technology to their existing camera infrastructure. Like many facial recognition companies, we acknowledge the implicit bias in publicly available training
Building a Startup Culture that Encourages Wellness
To avoid that situation, it’s essential for startups to make employee wellness a priority from the very beginning, in recognition of the fact that the wellbeing of the business’s employees will determine just how far the startup itself will go. For entrepreneurs and startup managers to
any ux mapping methods compared: a cheat sheet unrefined
Top 10 Latin American IoT Startups to Watch
Brazil-based SensorBox helps reduce business losses caused by blackouts through cloud-based monitoring that predicts and reports problems with power sources. When SensorBox detects unusual activity, such as a temperature spike in a hospital, it sends an alert and allows users to control equipment
Building a Workplace for the Next 100 Years
Growing and maturing a company are two different operations, yet they share a common goal: to stay in business for the long run. As the number of new companies multiplies all over the globe, competition grows fierce. Surviving the digital age in a sea of competitors requires thoughtful preparedness
UX Mapping Methods Compared: A Cheat Sheet | Carousel Usability: Designing an Effective UI for Websites with Content Overload
Carousel Usability: Designing an Effective UI for Websites with Content Overload
If you are using a carousel in the hope that people will see a variety of content, know that some people will only see the first frame or none at all. So ensure that important content is also placed mindfully in the IA and on another page of your site. Consider using a static carousel or hero image
Computer Screens Getting Bigger
The 1024×768 became the leading monitor size in 2004 and has only just been dethroned by a (slightly) larger screen resolution of 1366×768, according to StatCounter. The change over from 1024×768 to bigger screens actually occurred in 2009, but there were so many different larger-resolution
Top 10 Enduring Web-Design Mistakes
Facets and filters define the search space for users, and different criteria help in different contexts. Employees looking specifically for last Tuesday’s PowerPoint presentation on sustainability can benefit from narrowing by document type and date, but also by topic. An ecommerce site might
