User-experience research methods are great at producing data and insights, while ongoing activities help get the right things done. Alongside R&D, ongoing UX activities can make everyone’s efforts more effective and valuable. At every stage in the design process, different UX methods can keep product-development efforts on the right track, in agreement with true user needs and not imaginary ones.
One of the questions we get the most is, “When should I do user research on my project?” There are three different answers:
Do user research at whatever stage you’re in right now . The earlier the research, the more impact the findings will have on your product, and by...
Because the objects of interest and the potential actions in the system are visually represented, users can use recognition instead of recall to see what they could do and select an operation most likely to fulfill their goal. They don’t have to learn and remember complex syntax. Thus, although
If you must make your own scrollbars, stay as close to user expectations as possible. Unless your scrollbars look like scrollbars, users might not notice them. Unless your scrollbars behave like scrollbars, users might not be able to bring the desired content into view. In either case, your
On the Meowbox.com desktop site (left), a timed nonmodal dialog for newsletter signups appears in the bottom right corner of the homepage. However, on the mobile rendering of the site (right), the nonmodal window becomes a full-screen modal window, forcing the user to provide input before moving
RW Q&A: Monisha Perkash, founder of Lumo Bodytech
Perkash came up with the idea for Lumo seeing her co-founder and CTO, Andrew Chang, suffering from debilitating back pain. Perkash is married to a spine and sports physician, so she could understand how important posture really was. Perkash advised Andrew to attend a posture class and as a result
Zest labs brings IoT and blockchain to the fresh food supply chain
If you think about quality in freshness, it’s more than just sensor data thrown into a block or a transaction in a block and so we see the opportunity to take this universal ZIPR code and for those folks where blockchain makes sense to their business. Given the very nature of what blockchain
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
Website Logo Placement for Maximum Brand Recall
In a word, no. There were no statistically significant differences (according to a two-sample t-test) in how people rated the hotels with traditional left-aligned logos, compared to the ‘unconventional’ right-aligned logos. In fact, in most cases, the left-aligned logos were rated slightly more
ux research cheat sheet
The User Experience of Public Bathrooms
When a sensor doesn’t respond quickly, the lack of feedback indicates to users that they should try something different. If a person holds her hand under a paper-towel dispenser and nothing happens, she might try touching it, pushing anything that looks like a button, hovering or waiving hands in
The Impact of Tone of Voice on Users' Brand Perception (Nielsen Norman Group UX research)
Quantitative data is useful for measuring whether users can perceive your intended tone, and comparing such numbers between alternate proposed pieces of writing. Qualitative research is much better for understanding why users like certain forms of communication, as well as getting deeper insights
The New Ecommerce User Experience: Changes in Users’ Expectations
In the past, ordering online often meant waiting for days or even weeks for the product to be delivered. Not anymore. Amazon has offered quick 2-day shipping for several years, and more recently it started offering same-day delivery, that, in many locations, can be customized by shoppers down to
The User Experience of Customer-Service Chat: 20 Guidelines
Many chat systems offered to email users a transcript or allowed them to save a pdf. Users commented favorably when they were offered with these options, for several reasons: (1) the transcript could serve as a reference later; (2) they felt reassured that they could quote the agent in case of a
Web Research: Believe the Data
Do not ignore research: it can improve your site by several hundred percent. Even when a specific project does not have data from its exact customers using its exact site, it should use general data about the average behavior of Web users with common sites. Well, maybe your site is so unique and
What Is Design Thinking, Really? (What Practitioners Say)
Some participants defined design thinking primarily as a mindset shift or “changing the way you think.” The words associated with this mindset shift were “new, out of the box thinking” or “different way of working.” Unlike those who defined design thinking primarily as a process
ux research cheat sheet
UX Debt: How to Identify, Prioritize, and Resolve
It’s possible to have occasional slight discrepancies in the user interface that fit within the brand guidelines and don’t cause problems for users. For example, during an A/B test, there may be some temporary UX issues until the team understands which variation is optimal and whether it should
Preventing User Errors: Avoiding Conscious Mistakes
Even though users will always make some mistakes when using software, it’s possible to reduce overall errors by designing with the user’s experience in mind. Prevent mistakes by helping the user to build a good mental model of your interface. Use design patterns that communicate how they work
WordPress for Good: The Price of Water .
In April 2017, the UNICEF Somalia and East and Southern Africa Regional (ESARO) offices were looking for a new way to raise awareness about the drought affecting millions of people in Somalia. The crisis was getting worse by the day, with thousands of Somalis fleeing home in search of water
Influencer-Marketing: Corona sorgt für sinkende Werbe-Postings
Klar ist, dass nicht nur die Influencerbranche von Corona betroffen ist. Geschlossene Bars, Restaurants oder Einzelhandelsbetriebe haben derzeit logischerweise keinen Bedarf an Online-Werbung. Gleiches gilt für Event-Veranstalter. Gleichzeitig sind Fabriken teilweise geschlossen und
StudioPress Theme Spotlight: Altitude Pro .
What is a child theme? A child theme works in combination with the parent theme. With regards to Genesis, child themes serve as a sort of skin that can change the way a theme looks, while relying on the functionality of its parent theme (in this case, Genesis). Child themes offer users the added
How to Upgrade Your Cyber Defenses to Protect Growth
No company is eager to spend more on cybersecurity, but isn’t the investment worthwhile if it keeps the doors open? All companies need to periodically review how much they budget for security within the context of the current threat landscape. Best practices suggest spending at least a few
The Key IoT Security Questions You Need To Ask
Another question to ask is how you will prevent unsolicited inbound connections from wreaking havoc on your devices? Make sure that only devices are allowed to initiate connections and not the IoT hub. And speaking of the IoT hub: make sure that the one you’re using has the capability of
8 predictions for the future of IoT in 2017
Similarly, insurance companies will start to invest more in a move to adapt to the IoT. The IoT is going to generate data that will fundamentally redefine the way they can calculate and mitigate risk. This year will be critical for them as they work to embrace the IoT with early consumer
How to Use Cornerstone Content to Kick-start Automatic-SEO?
First things first are your keyword research or topic research. You first need to choose a keyword or a topic that has less competition and decent search volume. I would typically select any relevant topic that has keyword difficulty of medium and at least a search volume of 200. Use tools like
ux research cheat sheet
Here is Why Your Business Should Take Digital Adoption Seriously
ROI from technologies is difficult to measure when a firm uses several different solutions, but many software platforms bring everything “under one roof” by outright replacing single-purpose technology or helping to plug it into the new interface. This brand of digital adoption allows
8 Major Legal Risks Faced By Startups
Every modern business invests in a website to promote its products or to use it as a platform for conducting business. They access personal information of visitors to manage sales or their marketing campaigns. More often than not they use generic content for the privacy policy displayed on the
UX Research Cheat Sheet | Marginalia of Web Design
Marginalia of Web Design
As part of the HTML standard, every Web page should have a <TITLE> defined in its header. Page titles are important for navigation support since they are normally the default way to refer to pages in various navigation support mechanisms such as bookmark lists, history lists, overview
Top 10 Web Design Mistakes of 2003
For example, the question of good or bad ALT text only arises for sites that care enough about accessibility to have any ALT text. Other top mistakes this year derive from sites that target fast downloads by reducing image size, that maintain good archives, or that have a broad product selection
Password Creation: 3 Ways To Make It Easier
For most people, the experience of creating a password is almost exactly the same as it was 20 years ago. Consider for a moment just how exceptional that is, given how much technology has changed in that time. Picture a cell phone from 1995; remember its weight, antenna and tiny dark display. Now
