Earlier this year, we honored Webby for Good nominees using WordPress to bring positive changes to the world. On November 15th, 2018 industry experts and technology innovators from across the EU will meet for the Webby’s European sister show, The Lovie Awards. Winners are selected for creating a stunning overall digital experience as well as for excellence in select areas: websites, apps, mobile sites and podcasts, online advertising, internet video, and social media.
This year, WP Engine partnered with The Lovie Awards to bring Lovie For Good, a project highlighting digital experiences bringing positive change to the world. From an algorithm to promote compassionate leadership to campaigns recognizing the importance...
Many of those abandoned carts are probably lost for good because you don’t have any contact information from the shopper to try to win them back to checkout. But for a percentage of the carts, your shopper will have gotten far enough along in the process that you’ll have an email address (or
WP Engine employees are rarely hungry. Our office kitchens are fully stocked with cereal and snacks, and lunch is catered Monday through Thursday, every week, for the entire team. Unlike the 46,000 people who rely on Central Texas Food Bank for food assistance every week, our employees don’t have
The process of disabling the 5.0 editor should not be a hassle. In the coming days, we will be rolling out an admin notice that will display on the Dashboard page* of your site(s). This notice will have information about adopting the new editor and will provide buttons to install/activate the
Blockchain in Retail: Changing the Shopping Experience
That’s where a blockchain company like Hamster Marketplace can change the retail game. Its decentralized platform is a marketplace for unique electronics and connects retail companies directly with device manufacturers. Vendors that join the manufacturing platform are verified to ensure they
10 Things Teaching Us About Running Successful Crowdfunding Campaigns
It is the duty of the accelerator or marketing support agency to advocate for quick funding of crowdfunding campaigns, with the hindsight that it overwhelmingly and resoundingly sends across the message that the startup has come on board and is one to watch out for. It also contributes greatly to
A 60-Second Trailer of the 60-Day Report on Cybersecurity
Finally, Hathaway sees this as a unique opportunity for the United States to work with countries around the world, and with organizations on an extremely local level. “We cannot succeed if our government works in isolation,” she added. It requires “leading from the top” from
The Four Dimensions of Tone of Voice
The actual differences in the ratings were rather small, around 0.5–1 point on a 5-point scale. Our samples used realistic tones that we could reasonably expect to find in real sites. For all but the most extreme and exaggerated tones, you should expect to find similar effect sizes in your own
wordpress for good: relieving fatigue .
Trustworthiness in Web Design: 4 Credibility Factors
UniHomeCleaning.com.sg: Participants commented that the website only displayed photos of clean places and not of the actual cleaning process. Although this was not a deal breaker for the site (which did include text explaining what services were included), people appreciated competitors’ photos
Five User Requirements for Online Ads
Advertising and promotion are necessities in business — we won’t argue that. The challenge for marketers and advertisers lies in the delicate balance between quantity and quality. It is understandable to attempt to reach as many eyeballs and eardrums as physically possible with a given budget
OK-Cancel or Cancel-OK? The Trouble With Buttons
We get countless questions about small details in UI design that don't matter much to the overall user experience. One classic is the order of buttons in dialog boxes: OK / Cancel Cancel / OK Both are reasonable choices, and people can argue for hours about their preferences: Listing OK
Defeated By a Dialog Box
Upon further experimentation, I discovered another way of getting rid of the options box: uncheck the checkbox marked "Show options dialog." This, of course, completely violates the design rules for checkboxes and radio buttons , which are not supposed to have any immediate effect when they are
Scrolling and Scrollbars
If you must make your own scrollbars, stay as close to user expectations as possible. Unless your scrollbars look like scrollbars, users might not notice them. Unless your scrollbars behave like scrollbars, users might not be able to bring the desired content into view. In either case, your
UX Guidelines for Ecommerce Homepages, Category Pages, and Product Listing Pages
Another trend seen in this latest research is an increased amount of product information on product listing pages. As long as the information is well-curated and uncluttered, this trend allows users to make informed decisions about products without visiting each detail page. Especially on mobile
wordpress for good: relieving fatigue .
Optimizing for Context in the Omnichannel User Experience
Complex activities such as filling out a long form, viewing a complex dashboard, or even making a large purchase online are often done on a laptop or desktop device. The unique strengths of these devices make them well suited for such activities: the large screen, the ease of typing on a keyboard
6 Ways Ecommerce Sites Can Compete With Amazon
Amazon has quality-control issues with the information displayed on its product pages. Because of the high volume of products, many of them posted and sold by third-party retailers, Amazon’s product pages are often inconsistent and the display of information is problematic. Users became
Dropdowns: Design Guidelines
This small study, conducted in front of a crowd of hundreds, shows that sometimes it is enough to run tests with a single user to clearly illustrate a point. Once you see such confusion in action, you realize that using a "helpful" dropdown menu to save users a few keystrokes can hurt more than it
Parallel & Iterative Design + Competitive Testing = High Usability
Yes, some design problems are radically new — say, the original design of the iPad or the Kinect. And some are semi-radical, such as designing a first-generation iPad app or Kinect game (after the platform itself had already been designed, but before the corresponding usability guidelines had
Parallel Design and Testing by Jakob Nielsen and Jan Maurits Faber
To assess relative usability changes, we normalized the raw test results so that the overall usability score derived from the average task time and average error rate for all four designs would be 100. Improvements yielded higher scores. Overall usability was calculated as the geometric mean of the
Is Workplace Privacy Dead?
Employee monitoring doesn’t have to endanger your company culture. Some companies were able to improve their culture since the software allowed them to spot all kinds of harassment in the workplace. Additionally, thanks to tracking tools, companies were able to detect internal threats and
The Open Data Initiative’s Benefits Go Far Beyond Improved Customer Intelligence
Unfortunately, because the marketing technology space is so young, tools tend to have few functions and even less intercompatibility. Given that the average enterprise uses 91 separate marketing technology solutions, just 9 percent of marketers report they’ve managed to construct a fully
Rapid Experiments are Key to Making AI Technology Buy vs Build Decisions
The good news is that there are a broad landscape of vendors today that can work with clients to deliver all or some of these capabilities, becoming their AI team or an extension of their AI team. Enterprises should view the decision, not as “build or buy,” but as “build and buy,” where
5 Key Metrics You Should Be Tracking in Your Business
In order to make decisions that are truly in your business’ best interest, you will want to get as full of an understanding of your financial situation as you possibly can. By paying attention to these valuable metrics, your business will be able to decide whether assuming a new project is
wordpress for good: relieving fatigue .
How Technology and Training Fueled One Ad-Based Company’s Growth
Gain it he did: “Because we believe in teaching from example, I was running ad campaigns and analytics for the Golden State Warriors, MGM, Ashley Furniture, Social Media Examiner, and other big companies — then documenting the process step by step,” Young explains. “I remember one
3 Reasons Why Your Success Depends on More Than a Great Product
Truly prioritizing customer service may even mean that you ultimately refer a prospective customer to a competitor because your product isn’t ready yet. Doing whatever it takes to give people a positive experience with your brand can eventually pay off in the form of unwavering customer loyalty
WordPress for Good: Relieving Fatigue . | Image-Focused Design: Is Bigger Better?
Image-Focused Design: Is Bigger Better?
In comparison, Southwest’s mobile homepage makes it much easier to find essential content and features. The clutter has been removed, and the 4 top tasks are one tap away, as is a travel alert (though its position and the resemblance to an ad put it at risk for being overlooked due to banner
Website Logo Placement for Maximum Brand Recall
A left-aligned logo is comfortable for users, but because it’s such a longstanding tradition, this standard is a tempting target to anyone wanting to appear unconventional. Violating this convention seems like an easy way of immediately distinguishing a design from its competitors, and standing
Ad Placement for Mobile
Another main downfall of many mobile ad placements is their tendency to create the “illusion of completeness,” or a false floor, on a page. An advertisement can easily signal to users that they have reached the end of the page's relevant content. This effect is exacerbated when the ad is large
