Domain Name Servers (DNS) are the equivalent of The Yellow Pages for the Internet. They store and maintain a directory of domain names and translate them to Internet Protocol (IP) addresses. Humans access information online via domain names like wpengine.com and web browsers communicate via IP addresses; a DNS translates domain names to IP addresses so browsers can load resources.
How does WP Engine use DNS?
The DNS is the system that connects your visitors to your site, you need to be sure it is configured correctly. Many people are intimidated by DNS configuration because of the fear that it’s frustratingly technical and confusing. In reality, the process is quite...
Heather’s leadership at WP Engine has been instrumental in helping the company build an enduring, predictable business, particularly after a key investment from Silver Lake last January, as well as the recent acquisition of StudioPress. Heather also heads a diverse leadership team and has
In less than two weeks, members from the WordPress community around the world will head to Nashville, Tennessee for WordCamp US. This is the second consecutive year that the event has been held in Music City and WordPress community has evolved significantly since 2017. The most anticipated topic of
As we continue to showcase a sample of the amazing StudioPress themes now available to WP Engine customers, we’re shifting our focus to food with this new StudioPress Theme: Daily Dish Pro, which is designed to make your content just as appetizing as the best meal at your favorite four-star
Emerging Technologies are Banding Together to Accelerate Big Data’s Growth
Thanks to the growth of the internet, the rate at which new information is being released is growing exponentially. Accelerating big data between machines. We are in an age when communication is not just between human beings. Machines are now the go-to for connections between the people to people
A 60-Second Trailer of the 60-Day Report on Cybersecurity
She explained that the original design of the Internet was driven more by considerations of interoperability rather than security, and as a result we are now faced with almost insurmountable issues. Some examples include online criminals who steal our information, mass bandits who have the ability
Cybersecurity in IoT: Achieving Digital Security in an Age of Surveillance
This is especially true with IoT. All of our connected devices continuously broadcast our information, and the collection can be used in unimaginable ways. Former director of national intelligence James Clapper said during congressional testimony that “In the future, intelligence services might
Incorporating UX Work into Your Agile Backlog
An example of a unified backlog in which each item is split into multiple components assigned to different roles In this example, the backlog item Filtering enhancements breaks down into 4 subtasks — some for UX, some for development, and some for quality testing. When all these subtasks are
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Brand Is Experience in the Digital Age
Why is it important to understand the components of brand, and to differentiate brand from its common misinterpretation as simply a logo, a figurehead, or a website, among other things? Only when all three brand components — visuals, tone, and behaviors — are present and true to the core brand
Why User Interviews Fail
The color preference affects the user's overall perception of the product. Even if users actually do like, dislike, or feel some emotions related to the color, it doesn’t mean it will affect their overall perception of the design or organization to any meaningful degree. A background color is
7 Tips for Successful Customization
Over many years of seeing customization tools implemented in a variety of systems in a variety of ways, we often find that users do not use them. The fact that customization relies on users’ actions means that the potential benefits of customization will reach fewer users than personalization
Mobile: Native Apps, Web Apps, and Hybrid Apps
These are all features that are available in HTML5. Also available are the GPS, the tap-to-call feature, and, there is talk about a camera API, although I haven’t seen any web app (or web page) that takes advantage of it so far. There are, however, native features that remain inaccessible (at
Layered Interaction Analysis of Direct Manipulation (Jakob Nielsen)
A user who often wanted a wide bar to appear in the left margin could construct a button (perhaps labelled "Make Change Bar") that would have the same effect as calling up the control in Figure 5 and modifying it as shown. This hypothetical interface would be an immediate command specification. As
Split Buttons: Definition
A poorly designed split-button can look like a standard menu button (which always opens the menu). Strong visual signifiers for split buttons include a dividing line within the button or a slightly different color for the region around the arrow. The visual separation between the default action and
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Ecommerce UX Trends: User Research Update
The Children's Place allowed users to click a button to Add Coupon Code in the shopping-cart preview that appeared in the upper right corner of the page. This button led to the shopping cart, where users could enter and apply the discount while shopping, rather than having to wait until the payment
UX Research Cheat Sheet
When deciding where to start or what to focus on first, use some of these top UX methods. Some methods may be more appropriate than others, depending on time constraints, system maturity, type of product or service, and the current top concerns. It’s a good idea to use different or alternating
Why Personas Fail
Not everybody knows why they’re useful and how to reference them. It is up to you to educate your stakeholders, illustrate their effectiveness, and solidify their use on projects. Lead by example: don’t let the personas fizzle out, continue to bring them into meetings to set the stage for
Small Pictures on Big Screens: Scaling Up from Mobile to Desktop
Designers and developers can overlook the issues described here if they only design, develop, and subsequently view their designs on a single monitor, or only on devices with their target breakpoints. See what your design looks like at those in-between sizes or on widescreen displays. While you may
5 Strategies for Presenting UX Remotely
The users and their goals are the most rudimentary components of a story, upon which empathy, context, conflict, plot, and insight can be built. A good UX story should be simple, yet engaging enough and accessible to a range of audiences: young to old, beginner to expert. Create a story to use in
Why the Free Market is our Last Best Hope for Industrial Cybersecurity
We saw this play out in the business domain a couple of decades back. Initially, attackers broke into business networks primarily for the challenge, or to disrupt or vandalize specific organizations. These semi-simple break-ins resulted in some negative headlines, but for the most part, these
The future of tokenization and blockchain is not just ICOs
Even with successful ICOs happening in the US, tokenization built on blockchain is under utilized in terms of its potential. I ran into a start-up called, FundersToken, at an after party for RISE 2017 that is trying to fix this. FundersToken is a CRM software-based company, with the backbone of
Groundbreaking Tips for Managing Big Data
Big data is the type of data that is characterized by informational and technical features. A huge and ever-growing data volume, a variety of data formats and a log of records nature belong to the informational aspects. Traditional solutions are no longer suitable for capturing, storing and
Digital Marketing Trends to Drop and Trends to Follow
Lisovetsky claims that marketing is about “how you’re talking about your product, and how you’re exposing more people to your product or service.” On the other hand, growth is where you’re “running a set of experiments, and you’re looking at the entire funnel. From the point that a
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How Do You Determine Which Partners Will Fuel Your Success?
Mike Whitaker, a serial entrepreneur and accelerator board member, says he learned that leverage lesson the hard way. In 2010, his manufacturing business went under — to the tune of a $15 million loss for Whitaker. He’d become vulnerable to his partners’ position, and when things soured, his
4 Painless Ways to Pay off Small Business Loans Early
Paying back small business loans (SBL) has become a nightmare for so many entrepreneurs in this millennial age. The research by Main Street Lender on over 10,000 business loan applicants in the U.S disclosed that about 64 percent of applicants were unable to secure any type of financing. About 82
WP Engine Supports the Domain Connect Project . | Website Forms Usability: Top 10 Recommendations
Website Forms Usability: Top 10 Recommendations
As a taxpayer, it’s comforting to think that my government agency isn’t deliberately using bad design to avoid hearing my comments. But from a UX perspective it’s a painful reminder that despite the buzz and popularity of “UX” in recent years, basic understanding of usability is often
Carousel Usability: Designing an Effective UI for Websites with Content Overload
If you are using a carousel in the hope that people will see a variety of content, know that some people will only see the first frame or none at all. So ensure that important content is also placed mindfully in the IA and on another page of your site. Consider using a static carousel or hero image
Flat Design: Its Origins, Its Problems, and Why Flat 2.0 Is Better for Users
The homepage of Trader Joe’s displays a variety of clickability signifiers. (1) The blue, underlined text of View All is a traditional signifier. (2) The flat, red background on the Find link is reminiscent of a button, even without 3D or realistic visual effects. (3) The black links in the main
